1. Product Management/Inbound Marketing:o Accountable for Ideation, conceptualization and strategizing the concept of the project after understanding client requirements and analysis of current competitors present in the market.o Defining roadmap and managing timelines of each and every category/module for the product.o Responsible for leading project and coordinating with the tech development teams from wire framing to execution of every module as per the timelines defined. Also, reporting progress/launch of each and every module.2. Strategist and Analyst:o Working with teams for creating the strategy which elevates the online reputation of the brand.o Analysis of data sets (brand and competitor) through different tools to better understand the position of the brand, sentiments of the audience and strategize, recommend/propose the measures required to increase the brand thought leadership in the market and also creating a competitive pitch decks.o Responsible for coordinating with the teams for tracking/monitoring of brand content shared on digital ecosystem in order to understand and rewamp the online reputation of the brand.3. Content Management:o Accountable for planning the roadmap, timeline and execution of seeding content on various platforms on daily, weekly and monthly basis.o Creating track of each and every content in order to plan the future concept of content seeding.4. Influencer Marketing:o Identifying the right influencers for the brand campaigns.o Planning, conceptualizing and execution of the influencer brand campaigns.o Coordinating with the teams and influencers to smoothly carry out the campaign in the dedicated time period.o Responsible for sharing the metrics (reach and interactions) achieved with the client for evaluating the success of the campaign.

• Accountable for establishing targets for each and every product category, along with growth scope & improvement for structuring the deliveries to maximize potential of every category.• Identifying market segments for business development potential & cultivating relationship management with high value clients for enhancing the level of order generation.• Anticipating and projecting business volumes season wise, client wise and product wise to monitor projected growth and ensure fulfillment.• Responsible for the o Identification and development of key markets, effective management of client relationship, achievement of sales targets and price realization.o Implementing marketing strategies and developing customer approach for the better market penetration.o Establishing targets for the product, along with growth scope & improvement thus structuring the deliveries to maximize potential of every category.o Oversaw the entire profit Centre operations including sales & marketing, business development, supplier management, revenue/ business expansion, financial operations and increasing the market share by increasing the client base.o Developing vendors for raw material required and negotiating with them for price/ quality and delivery terms.Significant ContributionsSuccessfully established alliance with following key clients • Lohia Corporation Pvt. Ltd.• Super house Group Pvt. Ltd.• Euro-House Group Pvt. Ltd.• Mirza International Pvt. Ltd.• Shudh Plus Pvt. Ltd.• Pan Parag Pvt. Ltd.• Packaging Suppliers of Pan Parag Pvt. Ltd.• Hans Energy Systems Pvt. Ltd.• India Motors Pvt. Ltd.• Sardar Motors Pvt. Ltd.• Hemant Used Cars Pvt. Ltd.• Simran Motors Pvt. Ltd.• Car Comforts Pvt. Ltd.• Zsquare Mall • Instrumental in increasing sales and overachieving monthly benchmarks set by investors • Associated with 4 top outlets for a customer exchange program to get the benefits of no investment marketing

• Handling the entire project operations including logistics, manpower & supplier management, including production operations and completion of project in the given period of time.• Engaged in identifying and implementing strategies for efficient project designing & completion of projects.

• Handling the entire project operations including logistics, manpower & supplier management, including production operations and completion of project in the given period of time.• Engaged in identifying and implementing strategies for efficient project designing & completion of projects.

• Actively engaged in performing following functions including marketing analysis and brand activation• Associated with other Top Class Brands and Reputed Designers from Shahpur Jat and Hauz Khas Village, Mercedes Benz India, New Delhi, JK Group.• Worked for bringing in the sponsorship for the Fashion Show Mrs. North India Worldwide 2013.