I'm an experienced marketeer focused on business.Marketing can be many things, in the end of the day it's all about making business. To enable sales you need to be skilled at communication: To know who to communicate to, how to do it, and what to achieve with it. And above all; to execute. I've held various positions and experienced many aspects of marketing throughout my career. At XMReality, as the Marketing Director, I built up a marketing department to execute on awareness (PR and analyst relations), lead generation (including new search engine optimized web and campaigns pushing to it), marketing automation (implementing Pardot), and nurturing.At IFS as a Global Marcom Manager, I was responsible for the development and management of a global content strategy and global campaigns. She also managed product launches from a marketing perspective.Skills: International B2B marketing, marketing / communication strategy and execution, managing budgets, change projects, SEO, social media, brand management, lead generation, project leader