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Asad Baig is a journalist, a techie, a media strategist, and a doer.He is the founder of the Media Lab, Pakistan’s first incubator and accelerator for tech-based digital media startups. He is also the founder of Pakistan’s leading media development and watchdog organisation Media Matters for Democracy. Baig has also produced and authored various researches on media economy, potential political manipulation of digital platforms such as Twitter and Facebook for political traction, free expression in online spaces, using digital tools for computer-assisted data journalism, disconnect between newsrooms and the consumers, and assessment of journalism content from the lens of ‘public-interest’.He is the driving force behind ‘the Media Lab’ and ‘Medai Matters for Democracy’. He passionately believes in the power of media and wants to play his part in ensuring that the media in Pakistan embraces its true value, projects progressive ideals and optimises its potential as an instrument of strengthening democracy.
The Media Lab
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Founder, Ceo The Media LabThe Media Lab Jan 2019 - PresentIslamabadThe Media Lab is Pakistan's first incubator and accelerator for tech-based digital media startups. It seeks to contribute to the creation of an ecosystem where monetisation of digital content is a viable means of sustaining content-generation.www.themedialab.pk
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Founder And Executive DirectorMedia Matters For Democracy Feb 2015 - PresentIslamabadMedia Matters for Democracy is a not for profit geared towards media rights' advocacy, freedom of expression online and offline and integration of cutting-edge journalism technologies in Pakistan's media industry.www.mediamatters.pk
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Media Development Activist - Freedom Of Expression ExpertCommunication Consultant Dec 2014 - Feb 2015Islamabad
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Program Officer - Media ProgramOpen Society Foundations Jan 2011 - Dec 2014• Lead the Media Program of FOSIP. Responsible for:• Strategy development, organizational assessment, grant-making, project management, monitoring, evaluation and impact assessment• Designing and pursuing OSF’s extensive 4 year strategy for media development interventions in Pakistan• Identifying and assessing needs of the media industry to design and update the strategic focus of support • Identifying credible partners; carrying out organizational assessment… Show more • Lead the Media Program of FOSIP. Responsible for:• Strategy development, organizational assessment, grant-making, project management, monitoring, evaluation and impact assessment• Designing and pursuing OSF’s extensive 4 year strategy for media development interventions in Pakistan• Identifying and assessing needs of the media industry to design and update the strategic focus of support • Identifying credible partners; carrying out organizational assessment, working with them to conceptualize ideas to implement as projects• Working with international media development groups to ensure better coordination in development efforts• Key focus areas of OSF’s four year strategy: Freedom of Expression, Protection of Journalists, Media Policy and Regulation and Digital Rights ProtectionAchievements:• Established PCOMS, Pakistan Coalition on Media Safety in partnership with International Media Support, UNESCO and various local partners. The coalition is a nationwide network of civil society and media organizations, working under UN Action Plan for Journalists Safety and Impunity. • Operationalized Coalition for Ethical Journalism, CEJ, set up in 2011 by Internews Europe and Aidan White’s Network for Ethical Journalism, was operationalized by FOSIP media program in 2012. The coalition includes Journalists bodies, media development and consumer right groups united to improve journalism standards.• Established Alliance for Access, aiming to improve internet regulation policies in Pakistan, work against state surveillance and for encouragement of open data sources. Show less -
Assistant Program Officer (Media Program)Open Society Foundation Feb 2011 - Nov 2013Islamabad - PakistanResponsible for the operations of Media Program in Open Society Foundation - Pakistan. -
News ProducerDunya Tv Nov 2008 - Jan 2011Islamabad - PakistanProduction of outdoor broadcasts and special transmission. -
Production - AutomationGeo Tv Mar 2003 - Nov 2008
Asad Baig Skills
Frequently Asked Questions about Asad Baig
What company does Asad Baig work for?
Asad Baig works for The Media Lab
What is Asad Baig's role at the current company?
Asad Baig's current role is Founder, CEO at the Media Lab.
What is Asad Baig's email address?
Asad Baig's email address is ab****@****pak.org
What skills is Asad Baig known for?
Asad Baig has skills like Journalism, Media Relations, Broadcast, Public Relations, Editing, Social Media, Politics, Strategic Communications, Public Speaking, News Writing, Media Production, Program Management.
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