Senior Marketing Campaign Officer Benelux
CurrentIn my role as a Senior Marketer at Altares Dun & Bradstreet, I stand at the heart of the 6-member marketing team for the Benelux. I diligently monitor the progress of projects and their contribution to the objectives we've established for the current year. Our focus is on aligning our online and offline efforts and tailoring our value proposition for diverse lines of business to the target audience and the evolving market landscape.I strongly advocate for empowering customers to share their own experiences, both at live events, webinars as through testimonials and customer case studies. I take responsibility for overseeing our agencies, ensuring that I remain consistently updated on the latest developments within the extensive realm of marketing and communication. As a team we facilitate harmonious collaboration between the nations in the Benelux region, while also maintaining a strong partnership with the sales divisions.What I find particularly enriching about this role is the collaborative nature and the diversity of expertise within the team. We exhibit remarkable creativity when rolling out a new visual identity for social media, and a highly technical approach when it comes to nurturing through marketing automation.
