* Streamlined Operations: Managed day-to-day operations, improving production and fulfillment processes to reduce lead times and enhance customer satisfaction. Played a pivotal role in establishing She-Ra Jewelry as a well-known boutique jewelry brand in the Israeli market.* Marketing Growth Strategy: Developed and executed multi-channel marketing strategies resulting in a 40% increase in online sales within two years and significantly strengthening the brand’s presence in the Israeli market.* Effective Financial Management: Oversaw the business’s budgeting and financial planning, optimizing resource allocation to support growth initiatives while maintaining profitability and cost efficiency. Achieved a 20% increase in EBIT through strategic financial oversight and cost optimization measures.

* Marketing Strategy Development: Designed and executed targeted marketing campaigns, that increased online revenue sixfold and boosted in-store foot traffic through effective campaigns, influencer partnerships, and targeted social media initiatives.* E-commerce Optimization: Managed and enhanced the e-commerce platform, introducing UX/UI improvements and implementing SEO strategies that led to a 50% increase in conversion rates.* Retention Strategies: Utilized data-driven approaches to implement automated email and SMS marketing workflows, alongside targeted campaigns, improving customer retention by 20%.

* Team Leadership and Production Management: Led a production team of 25 across four units, overseeing the assembly, testing, and global deployment of automated drones while maintaining high operational standards.* Dynamic Workflow Adaptation: Collaborated with R&D to continuously adapt production workflows, ensuring consistent quality and efficiency in a rapidly evolving technical environment.* Operational Efficiency Improvement: Streamlined testing facility operations, enhancing processes and improving efficiency, which contributed to the successful deployment of drones worldwide.

* Operational Site Management: Oversaw operational sites and teams conducting drone missions for security, homeland security, and mapping, successfully delivering key projects.* Client Collaboration and Project Execution: Partnered with industrial and government clients to execute complex, ensuring alignment with both regulatory and technical standards.

* Customer Value Optimization: Increased client lifetime value (LTV) and retention while reducing churn by developing data-driven campaigns and personalized offers, leveraging advanced segmentation and data mining techniques.* Strategic Campaign Management: Executed targeted, cross-product campaigns in regulated markets, driving customer engagement and loyalty through tailored strategies that aligned with market demands and client behaviours. Recognized as an excellent employee for outstanding performance and contributions to the company’s success.

* Product Marketing and Market Expansion: Led marketing activity for the sports betting product, driving successful penetration into new regulated markets. Conducted competitive intelligence (CI) to identify opportunities and optimize positioning, while leveraging advanced customer segmentation and data-driven tactics to enhance product performance and market reach.* B2C Campaign Management: Designed and implemented targeted marketing campaigns for existing users, establishing KPIs and driving increased engagement and retention.

* Organizational Change Management: Led the design, implementation, and integration of organizational changes, optimizing work processes and control mechanisms within service and operational frameworks.* BI Model Development: Designed and deployed tailored BI models for corporate clients in finance, insurance, and banking, enabling improved performance measurement and strategic decision-making.* Data Analysis and Insights: Conducted comprehensive data analysis, generate actionable insights, and support business decisions, enhancing efficiency and client outcomes.