Skills unlocked 🔓✔ Technical SEO✔ Website audits✔ SEO strategy✔ Link building✔ Schema markupsGaining in-depth knowledge of technical SEO while bringing over 5 years of on-page SEO experience. Maintaining the health of ~20 University partner websites, identifying organic opportunities, and collaborating with marketing team members to offer keyword research and a variety of SEO support.👩‍💻 Main responsibilities⭐ Reporting: Spearheading monthly reports to measure effectiveness of strategy, identify areas of support and content opportunities, increase on-page and off page potential, and keep partner websites in good health.⭐Strategy: research, plan, and execute tactics that focus on achieving SEO goals and remain aligned with the company goals. ⭐ Research: Discover ways to increase organic traffic for multiple properties; find unique opportunities within reports.⭐ Knowledge sharing: increasing SEO visibility across teams with regular communication of outcomes and updates, as well as presentations and discussions to provide context for how SEO contributes to company goals.

Skills unlocked 🔓✔ Leadership & mentorship✔ Project management (Jira)✔ Strategy presentations✔ Content designContent marketing for several top university partners, including CSULB, University of Miami, University of Michigan, and more (across 4 digital skills programs) before focusing on the Data Science & Analytics programs. Assisted with lead acquisition via content strategy, student-centric copywriting, and continuous exploration of how organic content can drive revenue.👩‍💻 Main responsibilities⭐Content & Copywriting: wrote informative articles, ebooks, and landing pages that spoke to the frustrations and motivations of each persona; created value-driven content such as video scripts, a freemium course, and educational blogs, while following the university partners' guidelines. ⭐Content strategy: collaborate with other marketing teams to strategize and execute new campaign initiatives, develop high-quality assets.⭐SEO: used keyword research to inform blog topics; share knowledge with team to help others create quality content.➕ Additional responsibilities- TDX Buddy Program - Supporting fellow writers- Work closely with marketing director on any number of content projects- Touch base with Data Science SMEs to ensure accuracy across all pertinent materials- Stay alert for new or unique opportunities to drive organic traffic

Services provided 🤝✔ SEO-driven blog writing✔ Social media marketing✔ Industry researchServicing an array of industries ranging from home goods, reptile care, aviation, beauty, and more, my goal was to meet each client's unique needs with a blend of services to help them reach their own goals. Blog writing and social media management were the main services provided; however, local SEO and some graphic design work was included.

Skills unlocked 🔓✔ Technical email marketing ✔ Digital ad strategies✔ Content strategy✔ User experience✔ Google Analytics & reportingI began as a freelance writer, supporting a portfolio of beauty and lifestyle brands; eventually was brought on full-time as part of their beauty and skincare brands. By the end of my tenure, I had acquired brand-manager-level responsibilities for their more prominent skincare brand and had developed revenue-generating email marketing drips.👩‍💻 Main responsibilities⭐Content & Copywriting: developed educational guides and informative articles that allowed each brand to stand out with their own unique voice and products; created value-driven organic content such as guides and educational blogs, keeping their unique brand voice alive across all customer-facing channels; brochure, website, landing pages, email, etc. ⭐Social media management: community management, develop the "look" for Instagram and Facebook, schedule posts, host IG lives breaking down products and ingredients.⭐Content marketing: build targeted funnels in collaboration with brand managers and design teams; distribute blogs across multiple channels to increase brand awareness.⭐Email marketing: introduced Active Campaign to nurture prospects and run weekly campaigns; generated monthly reports.⭐Ecommerce: part of a team that managed the Shopify store, including creating and updating product pages, setting coupon codes, managing necessary communications such as abandoned cart emails, web forms, and more.⭐SEO: used keyword research to inform product copy and blog topics; identify trending ingredients to highlight on product pages and packaging.➕ Additional responsibilities- Train/coach/mentor interns - Resident Editor in Chief- Support customer service team- Meet with stakeholders to report on brand's progress and upcoming initiatives- Direct photoshoots and video production, when necessary

Skills unlocked🔓✔ SEO✔ Copywriting ✔ Content marketing ✔ Social media management✔ Email marketing✔ Content creationWorking mainly as a content writer for this startup, I wore many hats. I worked closely with the CEO and Director of Sales to edit, proof, and update sales materials, scripts, and other marketing pieces. As I gained more responsiblity, I became a trusted employee who others could depend on. 👩‍💻 Main responsibilities ⭐Content writing: created original articles with the proper keywords and headlines to educate users about product features and trends in the small business space; contribute original articles to small business publications.⭐Copywriting: collaborate with Sales Director and design team to produce landing pages, mailers, brochures, and other marketing collateral to drive lead generation. ⭐Social media marketing: develop and schedule organic social posts; led video efforts and introduced a YouTube series that broke down how a VoIP phone system can help customers grow their business; boosted organic posts to drive leads.⭐Email marketing: used Active Campaign to manage our mailing list. Created drip campaigns to nurture leads and provide additional information to help sales move prospects down the funnel. ➕Additional responsibilities:-Developed monthly content calendars to maintain a cadence for articles, emails, and social posts, week by week.- Collaborate with IT and sales to understand potential frustrations our products can solve.- Manage Amazon and warehouse inventory of several Cisco business phone products; place returns, reconcile discrepancies, deliver daily inventory reports.- Led several interviews to identify the best candidates for available roles.

I offered writing services, mostly resume writing and teaching students how to develop their essays while providing proofreading and editing services.

Writing for the culture section of this Spanish-language publication, I am able to explore the city of Miami and bring out the voices of those who bring the city its rich and diverse culture. Some photography.

This job allows me to wear many hats. I am front and center with the various projects we receive as well as any clients I bring in on my own. From writing a blog, to communicating with clients and employees, working at See Ya Group is teaching me so much about business that I did not expect. Not only am I building a network of contacts and gaining exceptional experience, I am also creating and preparing for my future. The opportunities are endless.

There's a lot to learn from a unique creative service agency such as See Ya. The ability to work closely with the CEO and art director has provided me with insights that I would not have gained in a classroom setting. I was front and center with the various projects we received; developing concepts, campaigns, promotional items, content, and copy were a few of the experiences I had with See Ya Group. For hands-on experience in a casual, yet inspiring environment, this is the place for budding professionals.

Welcome guests warmly and attentively; manage seating arrangements for all guests according to server count and daily floor plan; prepare paperwork at the end of each shift to track sales and tip share; provide information to callers and incoming guests; take reservations.