Chief Product Officer / Director Of Product, Operations / Editor
Burlingame, California, Us
• Conceptualized, built, and supported business-to-business and consumer software products on websites, native mobile apps, mobile SDKs, and social media API integrations, managing the development process from inception to production• Lead an international internet software technology team of 30 engineers & supporting staff: front end, back end, design, mobile app development, data science, quality control, project management, technical operations, editorial/marketing, and front office staff • Supported 15 million AT&T and Sprint mobile customers running our personalized online shopping mobile browser extension on Android smartphones• Launched an e-commerce website that reached 30,000 daily active users in 11 months• Created cloud-based tools for online retailers to launch same-day Facebook Messenger chatbots and automated personal shopping assistants, with accompanying widgets easy enough for an intern but powerful enough for senior marketing teams; owners could view customer profiles, manage user segments, monitor customer conversations, take over conversations as live agents, send broadcast messaging via browser or native app notifications, set up A/B tests, and access actionable metrics • Added functionality including search and recommendation algorithms, personalized ads using autogenerated user segments, customized natural language processing (NLP), and a content management system (CMS) for product inventories • Designed and implemented AB test case scenarios averaging 2% weekly revenue growth• Provided user stories, wireframes, mockups, and requirements for the design, engineering, and quality teams• Leveraged product research and analytics to improve product performance • Created and executed on product concepts to grow ARPU • Served as General Manager for the Amman office