Asha Coleman, Cpsp Email & Phone Number

Fernandina Beach, Fl, Us

Jacksonville, Florida, United States

Vision: Deliver world-class service to all customers.Mission: Make every customer feel like the most valued customer.Deliver world-class service to all customers and make every customer feel like the most valued customer. Directly interact with customers, answer customer questions about flight timings, seat availability, fares, reservations for customers and etc.Build and cultivate strong relationships with customers to create an memorable experience.Review metrics to uncover hidden opportunities to improve the end customer experience.Define Delta SkyMiles rewards to understand the range of exclusive benefits and savings the program has to offer to customers. Promoting the Delta American Express credit card to assure customers maximize benefits to earn more miles, save on bags, earn welcome bonus, access to Sky Clubs, and etc. SNAPP Champion/Superuser support on-station and further enhancing the user experience liaison for Delta JAX Airport.

Memphis, Tn

Fill critical hospitality positions by providing cross-functional hotel leaders who are Brand Certified, Highly Skilled, and Experienced First Responders that serve as immediate relief to hotels in distress.Manage business development initiatives that promote business growth and longevity.Contacting potential clients to establish rapport and arrange meetings to increase client opportunities as positions become available.Researching organizations and individuals to find new opportunities.Deliver one-on-one executive leadership coaching, training, system development and recruiting.Provide hotel transition and acquisition services.Ensure sales, revenue and marketing hospitality leaders develop sales strategies to understand market demand and achieve RevPAR Index growth.

United States

Develop and execute strategic plan to achieve sales targets and expand customer basePartner with customers to understand their business needs and objectives to build and maintain long-lasting relationshipsGenerate and convert lead for all markets to drive revenue for each asset within the portfolio along with sales teamDevelop, create, and implement sales strategies amongst the sales team & operations team to increase revenue and overall experienceMaximize Occupancy and Average Daily Rate (ADR) YOY Assist in implementing special promotions relating to direct sales with all market segments

Nashville, Tennessee, United States

Ensure financial success by creating operational efficiencies while negotiating agreements with partners to maximize profitability.Build rapport with all brand partners and vendors to maintain a strong relationship and correspond to all communications. Serve as project manager, intermediary manager, and strategic advisor to a leader, allowing that leader to focus on their organization’s highest-level business priorities.Provide oversight and guidance of projects of high importance and time sensitivity.Develop and Implement Sales & Revenue Strategies, Operations and HR Initiatives to optimize efficiency, productivity, and meet brand compliance needs along with focus on driving growth to increase overall performance YOY.Responsible for the day-to-day operations of the CEO office and directs all administrative, financial and operational activities for the CEO.Organize and prioritize critical issues and required information for the CEO.

Remote

SUCCESS STORY Key stakeholder in the development, visual look, and creation of the Reno Roadmap.An online interactive self-service tool in Salesforce Communities, providing resources and actionable steps that guide hotels through a successful renovation process and supporting their efforts to achieve ramp up. Managed the technical agency and the development project through final creation and rollout. Lead trainer for the entire team.VALUE I BROUGHT TO THIS ROLE• Supported Suites and Focused Service hotels through the renovation process through ramp-up. On average, 57+ hotels in my renovation portfolio maintaining an average ramp of 4 months following renovation. • Provided strategic support through consultation during pre-renovation stage, during the renovations, and post-renovations assisting hotels and owners to achieve ramp up and growth of RevPAR Index while maintaining service scores including Overall Experience.• Developed and created reporting to help track our sales & operations support during all phases of renovations by collaborating with hotel leaders, owners, management company representatives and internal partners.• Developed on-boarding and on-going training of processes and system knowledge for the entire team related to Renovations Support. • Conducted comprehensive audits applying the learnings to the Renovation Roadmap self-service ensuring actional items were available to drive performance improvements in guest experience, loyalty program enrollments, revenue generation, sales & operations. • Created an internal Playbook driving consistency in Salesforce processes, renovation processes, templates, presentations, webinars, step-by-step guides, reporting, and agenda topics for consultations to align with Hilton Enterprise and Brand initiatives.

Memphis, Tn

CONSULTATIVE SUCCESSES Conduct consultations, including pre-work research and analysis to impact driving improved performance and impact revenue, market share, online presence, and Guest Satisfaction scores. On average 10+ consults per month. SUCCESS STORYWorked with a specially selected portfolio of hotels with the opportunity to gain revenues and market share.• 100% showed 1 or more months positive RevPAR or RPI change• 50% showed positive RevPAR or RPI change for a consecutive 3 months.VALUE I BROUGHT TO THIS ROLE• Supported 3000+ Suites and Focused Service Hotel Leader, Own and Management Company Representatives through key services including escalated support, 1:1 consultations, and daily learning webinars. • Developed content and facilitated online webinar presentations related to Hilton Enterprise and Brand initiatives, best practices on sales, operations industry trends, Hosted over 100 live webinars with an overall recommendation score of 4.7 from out top rating of 5,• Implemented & trained team members to utilize a seamless way to connect with our customers while continuously working on enhancements & processes to support within Hilton such iCRM & Salesforce• Provided proactive guidance on all levels for pre-opening hotels to complete and take action on all critical tasks to ensure a fast ramp-up in a successful opening. Opened 25 Hampton’s, 1 Hilton Garden Inn’s, and 2 Tru’s. • Collaborated with internal Hilton departments for Paid Services such as ResMax AA (2017) and RMCC (2016) which resulted in winning the BPS Most Enrollments Challenge.

Memphis, Tn

Prism Hotels & ResortsVALUE I BROUGHT TO THIS ROLEDeveloped sales strategies and plans by understanding the overall market, economic trends, competitor intel, supply, and demand. Leveraged research to negotiate with accounts that resulted in RevPAR 7% (Hampton) and 9% (Homewood) increases over 1 year, becoming the leaders in the competitive market set. satisfaction and enthusiasm with a “can do” attitude by creatively leading monthly operational meetings and role-play sessions to practice techniques that were focused on to increasing service scores s and build positive morale with all team members.

Greater Memphis Area & Little Rock

Interstate Hotels & ResortsVALUE I BROUGHT TO THIS ROLEManaged all sales processes including sales calls, reporting, market segment tracking, STAR analysis, action plans for all sales team members and general managers. Built trusting relationships with clients to gain information and allowing rate strategies to be developed for each property while ensuring proper placement of account business to meet their needs. Managed all hotel Facebook pages, advertising, marketing, and promotions to drive revenue through social media and local chamber participation.