Asha Devi Email & Phone Number

Petaling Jaya, MY

Kuala Lumpur, Federal Territory Of Kuala Lumpur, Malaysia

As the Comms personnel for PETRONAS' Group Technology & Commercialisation arm, I am in an exciting space of playing a role in amplifying the Global Energy Company's achievements, initiatives and plans ahead in the space of Energy Transition that is powered by Technology.- My day-to-day would involve planning, research and producing content ranging from.

Petaling Jaya, Selangor, Malaysia

My diverse industry-background & writing styles stems from my over 13 years in various corporate writing projects and employments.From my early days of bio or profile write-ups, website SEO articles, technical & lifestyle based articles (some which required arranging for interviews with subject matter experts to gain input); to more corporate-styled.

Kuala Lumpur

- Steer overall company Internal Communication strategy, plan and execution to drive employee engagement, aligning employees to company's goals & objectives.- Working closely with external communication team to amplify company's on-going campaigns, initiatives, aspirations for internal & external 'customers'.- Collaborating with all pillars within the.

Kuala Lumpur, Federal Territory Of Kuala Lumpur, Malaysia

- Build and increase ADA’s industry presence through PR & media:o Collaborate with PR Agency to manage media relations with multiple internal & external stakeholders.o Develop meaningful relationships with selected media partners.o Execute customised profiling strategies for selected executives within the Leadership Team.- Manage key internal and external.

Kuala Lumpur

- Public Relations (including media point of contact, managing crises, arranging for media luncheons and facilitate media interviews during AGM).- Internal & External communications encompassing among many others, preparing all internal and public speeches for CEO or other Senior Management, Press Releases, Q&A, Holding Statement for media, vet ATL/BTL.

Petaling Jaya

- Strategic planning and execution to increase market awareness of company’s products and brand to public (B2C, B2B) via ATL and BTL strategies.- Create/edit content for print/digital media, social media posts and corporate website.- Increase knowledge on company’s products and have them portrayed in various marketing materials or mediums, user manuals and.

Kuala Lumpur

- As a corporate writer, I was part of the company's bi-monthly Bulletin editorial team, churning out articles/write-ups on a daily basis, ranging from financial to lifestyle.- Prepare media interviews and speeches- Drafting and proofreading company's marketing collaterals. - Overall Website comms, video scripting.

Kuala Lumpur

- Was the Team Leader of Content unit with two subordinates. - The objective of the unit was to provide targeted numbers of high-quality and uniquely written Search Engine Optimised (SEO) -contents.- This required hiring, evaluating and managing about 30 freelancers consisting of writers, proof readers and HTML converters.- There was also need to discuss.

Kuala Lumpur

In this position, I was assisting the Executive Director on her day-to-day tasks.- Plan, direct and coordinate activities of designated projects with project officers and ensure goals are accomplished within prescribed time frame and funding provided.- Review project proposals and determine time frame for accomplishing them within various phases using.

Pulau Indah, Pelabuhan Kelang

Kuala Langat, Selangor, Malaysia

Master’S Degree, Managerial Psychology, Cgpa 3.50/4.00

- The course strengthened my people skills in order to be a better team player and leader. - It encompassed subjects such as.

Certificate, Copywriting, Distinction

Learnt real-life experiences of copywriting that were taught by a brilliant experienced copywriter from Leo Burnett.

Bachelor’S Degree, Materials Engineering, Cgpa 3.10/4.00

Achieved Honours Degree together with a great experience of studying in a Government University.