Ashan Appuhamy Email & Phone Number

Sri Lanka

Sri Lanka

Sri Lanka

● Managing the Team in Sri Lanka● Coordinating the workload from Dubai● Project & Task Management● HR & Recruitment● Administration & Office Management● Quality Assurance of all work being done in Sri Lanka

United Arab Emirates

- Heading & scaling up the E-commerce business at Tavola (www.tavolashop.com) - Content Creation, Digital Marketing, Online Merchandising, Website Development, Logistics and Shipping.- Achieving annually and monthly projected targets using tactics and strategies. - On-time delivery in full of all orders made via tavolashop.com - Overseeing the continued development and design of Tavola’s digital assets including the website and blogs.- Managed and maximise opportunities to increase targeted traffic to tavolashop.com through a variety of digital marketing channels including onsite SEO and link building, PPC- Google ads, email marketing, social media marketing, and display marketing.- Implemented and Managed PPC (Google ads), and Remarketing (Criteo) campaigns and ensured that paid campaigns were executed in-line with targeted cost per acquisition.- Manage all marketing automation tools such as Nosto, SMS aggregates & MailChimp to communicate product offerings to consumers at various stages of the customer life cycle (CLM) with the intent to increase customer lifetime value (LTV), and reduce abandoned carts.- Measured and report performance of Google & remarketing campaigns, and assess against goals (ROI and KPIs)- Used tracking tools and Google Analytics to measure onsite performance, identify opportunities for improved performance, and implement UX improvements to maximise conversions. - Managing of all external e-commerce accounts on the marketplace and back to back models,such as Noon.com and amazon.ae- Ensure optimal allocation of stock and product availability to maximise sales growth of the online business.-Analyse product/category performance on site and work to maximise key category performance.

United Arab Emirates

- Responsible for On Time In Full of ATL & BTL marketing campaigns. - Monitor competitor activities to update management on competitor activities time to time.- Manage internal stakeholders to liaise with BU & maintain operational activities related to product development.- Robust day to day operational management in order to create an efficient workflow .- Manage all key marketing projects to develop activity plans for campaigns & successfully execute all activities specified.- Check product and funnel management team of job progress constantly and bring out excellence in execution and time to market.- Deliver on agreed KPI’s. evaluate performance of every campaign & make sure the agreed KPIs are delivered- Ensure to control budgets.- Drive & establish strong relationship with internal functions & other key external stakeholders in order to develop & implement key brand strategies & activities.- Drive innovation in product, packaging & communication in order to ensure leadership status of the brand.

Sri Lanka

- Handled 12 retail Nokia outlets island wide- Maintain stocks for daily sales and avoiding stock out situations - maintain a buffer stock for retail channels at head office - calculating stock forecasting reports - maintain reports for the full range of Nokia products and accessories- handled softlogic.lk shopping cart (over looked Nokia sections end to end process)

Sri Lanka

- Handled Nokia section of Dialog ibuy.lk (end to end process)- Handled total operations of a call center- Reporting of inbound and outbound dialing - Handlin key accounts such as Dialog, Cell city & JKH etc

Sri Lanka

- corporate sales- Bring in new business- stakeholder management

Master Of Business Administration (M.B.A.), Gen

Graduate Certificate In Management, Business Administration And Management, General

• Financial Management • Strategic Management • Marketing Management • Strategic Human Resource Management • Operations Management •.