I am a passionate and results-driven marketing and business development professional with a strong foundation in branding, strategy development, creativity, and public relations. With a proven ability to craft impactful campaigns, build strategic partnerships, and develop unique brand identities, I thrive on delivering innovative solutions that drive business growth and long-term success. Combining data-driven insights with creative storytelling, I excel at connecting with diverse audiences and navigating dynamic markets to create value for organisations. I am always eager to collaborate, share ideas, and explore new opportunities to make a meaningful impact.As Project Manager at Cinnamon Life Integrated Resort, my expertise in sustainable tourism is at the forefront of our strategy. Our team's dedication is to create eco-friendly and memorable resort experiences. Leading with an entrepreneurial spirit, co-founding a unique wildlife tour company has allowed us to innovate in specialised photographic tours.This role dovetails with my commitment to conservation and the promotion of biodiversity appreciation through responsible travel. With 1.5+ years at Cinnamon Life and 3.5+ years as a Co-Founder, my mission is to merge project coordination with environmental stewardship, continually raising the bar for industry standards in sustainable tourism practices.
Benchmark Properties
View- Website:
- benchmarkproperties.ae
- Employees:
- 22
-
Real Estate ConsultantBenchmark PropertiesDubai, Ae -
Project ManagerCinnamon Life Integrated Resort Jan 2023 - PresentColombo, Western Province, Sri Lanka -
Co-FounderWild Ceylon Journeys | Sri Lanka May 2021 - PresentColombo, Western Province, Sri LankaWe are a Unique Wildlife Tour operator focus on Specialized Photographic Tours on Birds and Mammals,professional wildlife travel planning, Tour management and many more -
NaturalistLeopard Trails - Bespoke Tented Safaris Feb 2020 - Jan 2023Sri Lanka -
Marketing ExecutiveDerana Tv Dec 2016 - Jan 2022ColomboCurrently Handling effective Media solutions to a variety of clients all over Srilanka with TV, Radio, Social Media aspects through highlighting their Brand. -
NaturalistNkar Travels & Tours (Pvt) Ltd Feb 2017 - Feb 2020Sri Lanka -
Business Innovations ExecutiveWijeya Newspapers Ltd 2016 - 2017Colombo 02innovate, create, practice, engage then Evaluate on new business developments & new digital related business capabilities to cater the missing links from the newspapers.Currently working at the newly designed "Business Innovations Unit" to handle the paper brands innovative activities to increase the market share, also working with an upcoming Digital platform.Also coordinating the activities with the Digital Media team for social media related promotions. Previously… Show more innovate, create, practice, engage then Evaluate on new business developments & new digital related business capabilities to cater the missing links from the newspapers.Currently working at the newly designed "Business Innovations Unit" to handle the paper brands innovative activities to increase the market share, also working with an upcoming Digital platform.Also coordinating the activities with the Digital Media team for social media related promotions. Previously handling work as the Branding Executive in the Digital Media Team and also the Advertising department handling brand engagement activities with the HitAd & the newly launched travel Magazine with publishing my wildlife photographs to the cover & the articles.Planned and launched innovative, creative and effective communications campaigns, such as Vintage Car Rally, which resulted increase in the brand awareness among the vehicle fans. Show less -
Branding & Marketing ExecutiveDynamic Av Technologies (Pvt) Ltd Feb 2014 - Jun 2016Colombo 04Handled the Marketing, Branding & Events of the company with innovative ideas to promote product line-up along with the company brand image.Handling some of the main accounts in the company with mainly engaging with upcoming projects and Sales requirements.Coordinated with the International suppliers of Sennheiser for the ordering forecast & handling the Brand awareness campaigns. Also developed key messaging, branding and positioning statements.Planned and launched innovative… Show more Handled the Marketing, Branding & Events of the company with innovative ideas to promote product line-up along with the company brand image.Handling some of the main accounts in the company with mainly engaging with upcoming projects and Sales requirements.Coordinated with the International suppliers of Sennheiser for the ordering forecast & handling the Brand awareness campaigns. Also developed key messaging, branding and positioning statements.Planned and launched innovative, creative and effective communications campaigns, such as Sennheiser Gaming Competition, which resulted in a massive growth in the brand awareness among the TG.Handling Social Media campaigns & small YouTube videos to share the brand awareness & increase the eyeballs of our product line up. Show less -
Brand Marketing SpecialistSathsindhu Forwarding & Security (Pvt) Ltd Mar 2013 - 2014Colombo 02Handling the Security segment product line up of the company, with mainly Security machines & GPS trackers.Developed and managed communications strategies, plans and budgets specially for the CHOGM conference.Coordinated trade shows, planning, sales promotions and direct mail campaigns.Drafted and managed print, online and social media communications designed to promote company brand, image and values.International communications with the principal suppliers Rapiscan-USA & The… Show more Handling the Security segment product line up of the company, with mainly Security machines & GPS trackers.Developed and managed communications strategies, plans and budgets specially for the CHOGM conference.Coordinated trade shows, planning, sales promotions and direct mail campaigns.Drafted and managed print, online and social media communications designed to promote company brand, image and values.International communications with the principal suppliers Rapiscan-USA & The GPS tracker suppliers from Singapore & China. Show less -
Junior Project CordinatorWalters Bay Tea Estates (Pvt) Ltd Jun 2012 - Feb 2013Colombo 05Handling all project related activities with our Tea factories.
Ashan D Fernando Skills
Ashan D Fernando Education Details
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Markerting Management -
Slim SrilankaBranding & Marketing -
Wisdom Business AcadamyManagerial Level -
Ijts JavaMerit -
Gateway College-ColomboMathematics & Accounting -
Lcbt CampusPending -
Executive -
Environment Management -
Readng
Frequently Asked Questions about Ashan D Fernando
What company does Ashan D Fernando work for?
Ashan D Fernando works for Benchmark Properties
What is Ashan D Fernando's role at the current company?
Ashan D Fernando's current role is Real Estate Consultant.
What schools did Ashan D Fernando attend?
Ashan D Fernando attended Cim | The Chartered Institute Of Marketing, Slim Srilanka, Wisdom Business Acadamy, Ijts Java, Gateway College-Colombo, Lcbt Campus, Asia E University, Sri Lanka Institute Of Marketing-Slim, University Of Colombo, University Of Bedfordshire.
What are some of Ashan D Fernando's interests?
Ashan D Fernando has interest in I Focus Media.
What skills is Ashan D Fernando known for?
Ashan D Fernando has skills like Business Development, Data Analysis, Contractors, Higher Education, Bookkeeping, Fashion, Customer Service, Teamwork, I'm An National Athlete, Innovation, Fitness, Management.
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