Individual Giving Manager
Washington, Dc, Us
Managed Prosperity Now’s individual annual revenue program, including developing strategies to garner new donors and increase sustaining gifts, retention rates, and average gift amountsServed as the primary point of contact with the direct marketing vendors by maintaining and managing a robust schedule to plan and execute appeals and communications, including multiple annual mailings, emails, and other targeted donor outreachDrafted and prepared direct mail appeals, integrated email appeals and campaigns, cultivation correspondence, and donor materials with a high degree of customizationIdentified, researched, and supported new prospects and current donors with a focus on retention and increasing annual gifts. Made recommendations for the movement of donors along the giving pipeline.Worked closely with the Director, Individual Giving, and members of the Development team on a variety of fundraising and cultivation initiatives, including the Prosperity Summit, regional events, various campaigns, and planned giving programWorked with the Director, Individual Giving on moves management strategy, and plan a calendar of activities to deepen donor engagement and increase investment annuallyTracked moves management in Salesforce, and collaborated closely with the Senior Development Associate to identify donor trends and track donor engagement while utilizing donor analytics to inform targeted strategiesPrepared dashboard reports for the Development team, the President & CEO, and the Leadership Team to review track, and manage funding opportunitiesWorked closely with Director, Marketing and Campaigns, to plan and execute integrated, multi-channel individual engagement strategies, offline and online messages, and donor-facing print and digital fundraising collateral, ensuring a seamless engagement experience that deepens over time