* Identify and recommend opportunities for product offerings, conduct research, and develop product roadmaps, contributing to revenue growth and competitive advantage.* Conducted training needs analysis to identify skill gaps and develop targeted learning solutions, optimizing resource allocation.* Design and facilitate engaging learning programs, including live sessions, e-learning modules, and self-paced resources, to enhance EA knowledge and skills and foster a culture of continuous learning.* Developed and implemented an assessment tool to evaluate potential contractor fit, ensuring alignment with organizational values and capabilities and contributing to the overall efficiency of the hiring process.

* Instructor (BCOM 3950) – August 2017-Present -Deliver engaging and effective business communication instruction across multiple learning modalities (live, online, and hybrid).* Course Coordinator – August 2021-August 2023 -Adapted instructional strategies to meet the evolving needs of a dynamic workforce, demonstrating a commitment to continuous improvement and alignment with organizational goals. -Collaborated with fellow faculty on the redesign and enhancement of BCOM 3950, aligning course content and structure with learning objectives and ensuring a cohesive learning experience for students. -Developed and implemented a support system for BCOM 3950 instructors, providing guidance, resources, and course training to foster consistency and improve teaching effectiveness.* Part-Time Instructor (JOUR 3010) – June 2015-July 2015 -Designed and Delivered engaging and effective advanced media writing instruction.

* Education Manager – May 2023-Present -Design and deliver social media training workshops across multiple learning modalities (self-paced and face-to-face), leveraging learning and development best practices for internal team members and OSM clients.* Lead Trainer and Course Designer – March 2021-December 2022 -Created and facilitated workshops for clients on social media marketing, reporting, Facebook/Instagram, LinkedIn, social media advertising, and other related topics.* Group Accounts Manager – January 2019-March 2021 -Developed and executed comprehensive social media strategies aligned with client marketing goals and objectives, driving increased brand awareness, engagement, and ROI. -Led and managed high-performing teams of social media managers, providing strategic guidance, mentorship, and performance oversight to deliver exceptional results. -Identified and implemented process improvements to enhance team efficiency and productivity while delivering increased value to clients.* Account Executive – March 2016-December 2018 -Developed and executed comprehensive social media strategies aligned with client marketing objectives, driving increased brand awareness, engagement, and ROI. -Managed the day-to-day execution of social media campaigns, including content creation, community management, and advertising. -Measured and analyzed campaign performance to identify opportunities for improvement and provide data-driven recommendations to clients.

* Delivered engaging and informative training workshops and keynote presentations on digital storytelling, social media, digital marketing, analytics, digital citizenship, entrepreneurship, and business communication.* Facilitated group learning experiences to enhance participant knowledge and skills in various digital domains.* Developed and delivered customized training programs to meet the specific needs of diverse audiences.

* Part-Time Instructor – June 2018-December 2019 -Delivered engaging and effective online instruction in Entrepreneurship, Social Media Marketing, Blogging, and Content Marketing, leveraging synchronous and asynchronous learning modalities.* Course Designer – August 2017-April 2018 -Designed and developed BUSI 371: Blogging and Content Marketing course, focusing on the principles and methods of creating and executing effective content marketing campaigns, including platform selection, key phrase strategy, content creation, social media promotion, and online reputation management.

Conducted in-person workshops on social media strategy, digital marketing, Google Analytics, and social media marketing/advertising, providing hands-on, practical training to enhance participants' digital marketing skills and knowledge.

* Developed and facilitated executed digital storytelling classes and workshops.* Conceptualized, curated, and executed the Women Interactive Creative Technology Festival to empower women through technology education and skill development.* Built and nurtured a thriving community of women in technology through networking events and collaborative initiatives.

* Developed and implemented comprehensive digital marketing strategies to increase brand visibility and engagement for St!r and its clients.* Leveraged social media platforms and analytics to optimize campaigns and drive targeted audience growth.*Analyzed campaign performance metrics to identify trends, measure ROI, and inform future strategy adjustments.

* Collaborated with the CEO and branding specialist to streamline company messaging on the website and social media platforms.* Implemented a social media content strategy that positioned Uniquely Virtual as an expert in executive administrative support.

Developed and facilitated in-person workshops on social media, digital storytelling, digital citizenship, and mobile technology for diverse audiences, including elementary-aged children, high school students, and working professionals, ensuring engaging and impactful learning experiences.In 2014, this company was rolled into Women Interactive.

* Managed and optimized all aspects of station operations, including logistics, guest booking, and on-air talent coordination, to ensure seamless production and delivery of high-quality YouTube content.* Developed and maintained an engaging show website and managed social media channels to increase audience reach and engagement.In 2014, this company was rolled into Women Interactive.

* Created and curated engaging fashion content, providing accessible style advice to a target audience of women, increasing website traffic and audience engagement.* Managed all aspects of content creation and distribution, ensuring consistent high-quality output

* Developed and executed public relations and business strategies to enhance client visibility and achieve organizational goals.* Provided strategic counsel on branding and messaging to protect and elevate client reputation.* Managed artist's careers by developing and implementing marketing plans, securing media placements, and negotiating contracts.

* Developed and disseminated press releases to generate media coverage and public awareness.* Contributed to the development and execution of marketing and public relations campaigns.* Supported production efforts through scriptwriting, PowerPoint creation, and on-set assistance.