Hi, I’m Ashima Gupta, an experienced Social Media Manager and Content Writer with a proven track record of creating impactful content that enhances brand visibility and engagement across platforms like Instagram, Facebook, Youtube, and LinkedIn, etc. My passion for writing drives me to develop effective strategies that blend creative content with strategic planning, enabling brands to grow digitally and achieve measurable success.I offer a comprehensive range of services, including:• Social Media Marketing • Content Creation• Community Management• Brand Storytelling• Copywriting and EditingIn addition to my expertise in social media and content writing, I have experience in training and mentoring new hires, which has equipped me with valuable insights into leadership and team building. Further, as a quick learner and collaborative team player, I am always eager to explore new ideas and strategies in the digital marketing and social media space.Let’s connect and work together! 🤝
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Editorial AssistantAptaraNew Delhi, Dl, In
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Digital HeadDataamps Jul 2024 - PresentNoida, Uttar Pradesh, IndiaIn my role at Dataamps, I am responsible for managing all digital communications, with a focus on overseeing the social media strategy and execution. Additionally, I collaborate with the team to optimize website content and layout to enhance user experience and engagement. This position offers an excellent opportunity for me to develop my skills and advance my career. -
Social Media ManagerFreelance Jun 2024 - PresentI help small businesses enhance their digital presence through customized social media strategies, creating and managing content calendars for consistent and engaging posts. I design eye-catching graphics and videos that tell compelling brand stories while monitoring metrics to optimize campaigns and boost audience engagement. I also provide personalized consultations to improve social media performance, staying updated on the latest trends and tools to deliver innovative solutions.
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Food BloggerFood4Delhi.In Feb 2020 - PresentDelhi, IndiaI am an experienced food blogger passionate about sharing food experiences through recipe development, engaging writing, and captivating food photography. My content has led to high engagement and positive follower feedback. I’ve collaborated with brands like WOW Skin Science, Mom's Co., Jarved World, Yoga Bars, and others, creating sponsored content that enhances brand awareness and engagement.
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Social Media Optimization ExecutiveSi-Uk India Jul 2023 - Jun 2024New Delhi, Delhi, IndiaThe experience so far has been great. At this role, I gained specialization in designing social media calendars for diverse destinations. Further, I developed content and social media strategies to execute targeted promotions. Apart from this, by utilizing my creative thinking, I drove over 30 impactful campaigns, which significantly helped in enhancing brand visibility. -
Senior Ediitorial Services AssociateThoughtpartners Nov 2022 - Jan 2023Noida, Uttar Pradesh, India -
Editorial Services AssociateThoughtpartners Global Apr 2022 - Jan 2023Noida, Uttar Pradesh, IndiaIt was a great learning experience for me. It has helped me to acquire deep understanding of academic content writing requirements with a specialisation in framing Statement of Purposes for the students who wants to apply for abroad education. Not only this, I also got a chance to practice as a Quality Coach & Trainer for the new hirings at the company. Both the co-workers and employers were very supporting and helping. It's been an amazing phase in my career so far.
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Social Media Marketing ManagerRakshita Kapoor Jan 2022 - May 2022IndiaI assisted in maternity and baby photoshoots, ensuring smooth operations and capturing precious moments. I shot videos and performed post-production editing to create captivating visual content. Collaborating with the team, I helped design and implement an effective social media strategy that increased brand visibility and customer engagement. This experience allowed me to gain valuable skills in photography, videography, and social media marketing. Additionally, I worked as a social media marketing manager to establish a new Instagram page aimed at motivating and inspiring people through our thoughts and vision. -
FreelanceZwolf Media House Aug 2021 - May 2022Vasant KunjThis experience has given me the opportunity to outshine and promote small business in market through various surveys, where google reviews played an important role. This role has helped me to gain the confidence and patience by interacting with people of diversed thoughts and beliefs. -
Content WriterFreelance Jan 2022 - Apr 2022I have worked as a freelance Social Media Content Writer for various brands, crafting engaging and impactful content that enhances their online presence. My work focuses on resonating with target audiences and driving interaction, ultimately contributing to brand growth and visibility.
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Brand AmbassadorAt Buzz Apr 2021 - Apr 2022Delhi, IndiaAs a freelance Brand Ambassador and Promoter, my role was to promote my clients' content by sharing it with potential customers and followers. This involved using various marketing techniques and platforms, such as social media and email marketing, to increase brand awareness and generate leads. Through this experience, I gained valuable skills in digital marketing and learned how to effectively promote content to reach a wider audience. -
Web Content WriterAadox Dec 2020 - Jan 2021Lucknow, Uttar Pradesh, IndiaIn my role at Aadox, I gained valuable experience in web content writing and learned various strategies for generating traffic to websites. Through this experience, I developed a deep understanding of how to create engaging content that resonates with readers and attracts new visitors. Overall, it was a great learning experience that helped me grow my skills and knowledge in the field of web content creation. -
Social Media Marketing InternRising Passion Pvt. Ltd. Aug 2020 - Oct 2020Jaipur, Rajasthan, IndiaDuring my time in this position, I gained a deep understanding of the latest trends and best practices in social media marketing, including strategies for effectively attracting clients. Through my work, I gained valuable experience with various platforms such as YouTube, Instagram, and Facebook, and learned how to tailor content for each platform to optimize engagement and reach. Moreover, I had the opportunity to work closely with a supportive and approachable employer, who provided guidance and feedback to help me grow in my role. -
Social Media ManagerTecnia Institute Of Advanced Studies Aug 2019 - Oct 2019Pitampura, Saraswati Vihar, Delhi, IndiaAs the social media manager during the Varchasva event at TIAS, I was responsible for managing all communications on our Instagram page. This involved creating engaging content, interacting with our audience, and ensuring real-time updates to highlight the event's activities and connect with attendees. My role focused on enhancing the event's visibility and fostering community engagement through effective social media strategies. -
Creative Department InternBubna Advertising Jun 2019 - Jul 2019Delhi, IndiaIn this role, I worked closely with the creative team to develop and execute advertising campaigns for various clients, including brainstorming sessions, ideation, and concept development. Also, I gained hands-on experience with various design software, including Adobe Creative Suite, and assisted in the creation of marketing collaterals such as brochures, banners, and social media graphics. Moreover, I contributed to the copywriting process by creating and editing headlines, taglines, and ad copy for print and digital media. Participated in client meetings and presentations, assisting with the preparation of materials and offering insights and suggestions for campaign strategies. -
Marketing InternInsightóne Jul 2018 - Aug 2018Through this role, I gained experience in various aspects of marketing, including market research, social media management, and content creation. During my internship, I had the opportunity to work with a talented team and contribute to a range of projects, which helped me develop my skills and understanding of marketing practices.
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Content WritingNavodaya Times Jun 2018 - Jul 2018IndiaI had the opportunity to work at one of the most renowned newspapers in India, which was an amazing experience for me. During my time there, I honed my skills in Hindi typing and news writing, which involved translating and summarizing news articles in Hindi. It was an invaluable experience that allowed me to immerse myself in the world of journalism and gain hands-on experience in the field.
Ashima Gupta Education Details
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Skill CircleMarketing -
Mass Communication/Media Studies -
Tecnia Institute Of Advanced StudiesJournalism And Mass Communication
Frequently Asked Questions about Ashima Gupta
What company does Ashima Gupta work for?
Ashima Gupta works for Aptara
What is Ashima Gupta's role at the current company?
Ashima Gupta's current role is Editorial Assistant.
What schools did Ashima Gupta attend?
Ashima Gupta attended Skill Circle, Indira Gandhi National Open University, Tecnia Institute Of Advanced Studies, Dav Public School Sreshtha Vihar Delhi-110092.
Who are Ashima Gupta's colleagues?
Ashima Gupta's colleagues are Emil Zacharias, Narendra Lodhi, Chanda Parashar, Kamal Kishore, Dheeraj Kumar, Sheikh Manirul, Ranjeet Todkar Hfi Cua.
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Ashima Gupta
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Ashima Gupta
Human Resources Professional| Global Hr Strategy | Talent Acquisition & Management |Employee Experience EnhancementDelhi, India1yahoo.com -
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