Ashish . Email & Phone Number

New Delhi, Delhi, India

Leading the Retail sales & operations in DELHI/NCR, RAJASTHAN, and UTTARAKHAND for brands, handling multiple 30 stores COCO, COFO& FOFO with the key focus on ROI with a turnover of around 40 Cr. per annum & Lead the Retail expansion to identify potential markets for new store opening.• Conducted various marketing activities across the territory through BTL & ATL for timely approach towards customers for new collections, promotions or EOSS Ensured regular follow-up with merchandisers for performing / non-performing styles.• Showcased training & development skills by imparting training to team to enhance capability & skills related to customer service / operational aspects / product introduction / selling skills, build reputation with customers, and increase loyal customers for stores across the region.• Played a major role in organizing all marketing & promotions events and ensuring maximum conversion at each event, initiating store marketing & promotions for increasing store sales & customer base.• Steered efforts in planning, developing & implementing plans to improve commercial performance of store by increasing its turnover & maximizing profitability and executing effective sales planning to promote offers for business development. Manage the budgets related to business development activities, ensuring cost effectively and ROI & Develop and maintain relationships with key stakeholders, including landlords, contractors and suppliers to facilitate the store opening.Core Competencies:-Retail Operations Sales & Business Development,Top-line and Bottom-line Profitability, Buying / Visual Merchandising , Customer Relationship Manager,Inventory Management ,Cash and Account Maintenance Revenue & EBIDTA Growth, Training / People Management

Pune Area, India

• Directed retail sales & operations across business model in Arvind brands, Handling larger format multiple stores with brands like AEROPOSTAL, US POLO, FLYING MACHINE, ARROW, THE CHILDREN PLACE, IZOD, ELLE, CHEROKEE, KARIGARI, UNLIMITED, EDHARDY, HANES, CLUB AMERICA, RUGGERS over carpet area 100000 lac SQF with the key focus on ROI with a turnover of around 65 Cr. per annum with THE TEAM SIZE OF 150 MEMBERS.• Accomplished top line & bottom-line growth for stores and controlled expenses by rationalizing it, resulting in the higher profitability of stores.• Administered day-to-day retail operations with focus on top-line & bottom-line performance involving finance & budget and designed operations manuals, KPAs, KPIs & Standard Operating Procedures Manual for retail operations, • Designed successful sales techniques/strategies/tactics using customer and market feedback in Retail industry, resulting in increasing sales & sales margin while maintaining & reducing cost to achieve profitability.• Enhanced P&L in FY21-22 and increased BY 8-9%• Experience in planning & implementing sales promotion plans, marketing & promotions events, and new store concepts to generate sales for achievement of targets, and in-store promotional activities for new releases & special products.• Led the entire buy & sell model of OWN BRAND FOR THE REGION & achieved higher margins with different models, and increased sell through from 67% to 82%• Successfully increased customer base & retention through CRM initiatives like Payback, LOYALITY PROGRAM • Maximized store margins to 21% at BY ADDING SIS COUNTER to the brands within & outside the store premises.• Directed cross-functional teams using interactive & motivational leadership.

Saudi Arabia

Maintaining the inventory, stock movement and products in accordance to the store Plano gram.Prepare MIS capturing the stock orders, minimum inventory, and sales analysis.Ensure the indents required by the stores are fulfilled by specific time given. Establishing, maintaining and optimizing floor operations. Ensuring & maintaining store administration.Efficiently handling the CRM activities in the store.Led the team with high sense of co-ordination and team spirit.Maintaining SMEP Report every month.Shouldered the responsibility of a Public Relations Officer to strengthen the corporate presence by analyzing, publishing, maintaining, updating and improving company web pages, press releases. IMPLEMENTATION OF VM PLAN TO HIGHLIGHT THE COORDINATES RATHER THAN INDIVIDUAL PRODUCTS.Facilitating inventory management to ensure monitoring of stock levels at warehouses, key sales indicators and verification of leakage; ensuring the supervision of sales & distribution (secondary) and branch expenses.Carried out the review of daily sales report which entered by assistance and short out any issues regarding Daily Sales Report.Actively assisted the auditors for Interim Year End Audits and mentored the team over preparation of stock requirement, fund flow statement and cost controls for the outlet.

Bengaluru, Karnataka, India

Mapped client’s requirements & provided expert advisory services to select the right products to ensure client retention.For planning and conceptualizing strategies for operations, merchandising of the stock, driving sales and profit of Store.Managing team of subordinates, regular briefings & making strategiesManaging Daily Store process & operations smoothlyMaintaining the inventory, stock movement and products in accordance to the store Plano gram. Ensure the indents required by the stores are fulfilled by specific time given. Establishing, maintaining and optimizing floor operations. Ensuring & maintaining store administration.Prepare MIS capturing the stock orders, minimum inventory, and sales analysis. Making reporting formats like sales analysis, weekly reports, Brand movement report, CRM report, Stock report, individual’s sales report etc.BTL marketing for the store for improving better footfalls.Monitoring that dispatching finished goods are delivered to the customers as per their schedule and Day to day store activities.Responsible for routine operations of warehouse and distribution work and effective inventory control for ensuring ready availability of materials to meet the production targets.Handling the entire Domain of store keeping functions.Accountable for keeping records of the stock in stores and ensuring the security of the store along with managing day to day operations of the store.

Service Management, Retail Management

Master Of Business Administration (Mba), Retailing And Retail Operations, A