Ashish Bodhankar Email & Phone Number

Jersey City, NJ, US

Toronto, Ontario, CA

At Index, I am responsible for onboarding new DSP integrations on the exchange.An expert in querying, scraping, and analyzing oRTB JSON files representing programmatic auction logs of digital ads. It's esentially all Ad-tech traffic flowing across the internet via Index's data centers worldwide. By leveraging an internal Kafka tool to scrape these auction.

Herndon, VA, US

- Worked as a data scientist within the ML team that designed and maintained Idexcel's "Financial Analyzer" product. FA is used by Idexcel's clients (financial institutions or banks) to leverage it's OCR technology and quickly scan through a borrower's financial documents that allows them to process and extract critical information within seconds. Banks.

New York, New York, US

• Built an automated smart predictive retargeting system that ranks individual site visitors in real-time with a probability score for their likelihood to purchase. Tested the system for a Travel advertising campaign.
• Product analytics for a reinforcement learning agent to run advertising campaigns with no Human intervention. The product was being developed to solve a multi-armed bandit problem of budget allocation to different.
• Deployed a decision tree algorithm that identifies website customers with the least propensity to drop off. Drove an uplift of relevant customers using advertising campaigns and reduced the customer churn rate by 45%..
• Supported the client direct engagements as a front runner in building POCs for data science solutions that demonstrate analytics capabilities to clients leveraging MIQ’s micro/macro data sources.

New York, New York, US

• Devised a hybrid recommendation engine using intrinsic features calculated from user search data on a website to target them with relevant products leveraging Dynamic Creative Optimization. Increased campaign.
• Association Rule Mining for E-commerce transactions. And devised a Python model to predict the Customer Lifetime Value (CLV) for a travel clothing brand. High expected lifetime value users were aggressively targeted.
• Managed analytics team meetings & conducted brainstorming sessions for scoping internal Data Science project that drive efficiency. And maintained PySpark/Hive automation workflows for datasets used in Audience.

New York, New York, US

• Optimized digital Ad campaigns using real-time ad-exchange data in union with third party audience, location, weather, social and other macro & micro data sources within MIQ. Drove diversified product testing in key.
• Formulated exemplar insights by merging Offline, Online and Cross-Device datasets. Managed Hive, SQL, and Python-based automation workflows to maintain datasets intended for analysis, modeling, activation, and insights.
• Automated redundant Hive queries using in-house products, to improve efficiency and designed VBA templates to automate standard PPT reports (saved 35% time spent on presentations per analyst).

New York, New York, US

IN

New York, NY, US

Graduate Certificate, Stochastic Systems

Master Of Science - Ms, Data Science

Master’S Degree, M.Sc(Hons) Mathematics

Bachelor’S Degree, B.E(Hons) Civil Engineering

High School, Class Xii: Andhra Pradesh Board - Mpc