A result oriented confident professional offering 19+ years of a successful career with Retail , Channel Sales , Distributions , Franchisee Development in various industries of consumer durable , DTH / Telecom sector with diverse roles distinguished by commended performance in:o Coordinating the in-store promotional activities for new releases & special productso Driving sales strategies for achieving periodical targets with a view to optimize revenue from primary as well as secondary saleso Ensuring smooth operations in the region by closely working with cross-functional teams such as Visual Merchandisingo Formulating &implementing sales promotion plans &new stores concept for generating increased sales for achievement of revenue targetso Managing point of purchase display units, collection graphics, window displays, handouts and packaging Experience in managing & executing various promotional activities / events and escalating business, profitability and market coverage Proficient at providing value added customer service by resolving customer issues & ensuring their satisfaction with the product and the service norms Formulated & implemented business plan for the region for target & goal setting, merchandising planning, marketing budget, P&L accountability, KPI’s, new business development and so on Expertise in conducting competitor analysis by keeping abreast of market trends and competitor moves Knowledge of identifying prospective clients, generating business from the existing clientele, thereby achieving the business targets An enterprising leader with skills in leading personnel towards accomplishment of common goals