Manager, Hasura Education
Bangalore
I managed IMAD (India's largest MOOC, www.imad.tech) and handled all aspects of course operations, marketing and student outcomes. In one year, IMAD achieved 210,000 student registrations from over 30,000 engineering colleges. IMAD's official Youtube channel has more than 1.53 million views, more than 7000 followers on social media and we have more than 2000 student ambassadors across the country. IMAD is NPTEL's most popular course. (Read this: https://factordaily.com/nptel-india-edtech-mooc/) My role consisted of executing an online marketing campaign and formulating a multi-channel digital growth strategy for the course. The role also involved end-to-end course operations and managing student expectations and outcomes. This meant on-boarding, student query resolution, content testing and post-course certification. I managed External partnerships for IMAD with organizations (Sheroes, Anita Borg Institute), institutions (IIIT-Hyd, Christ University) and cloud provides (DigitalOcean, Microsoft Azure). In order to improve post-course student outcomes, we also launched the Hasura Product Development Fellowships for top students from IMAD. With over 1000+ successful fellows, HPDF has already had a tremendous impact for students in the last 6 months.