Ashish Varma Email & Phone Number

Seattle, Wa, Us

Jacksonville, Us

In this role I was responsible for performance across all marketplace channels (Amazon, Walmart, Target etc.), with a goal to provide consistent customer experience across market-places.Key accomplishments:o Launching on Walmart and making progress towards achieving Pro-Seller status and setting up for launch on Target.o Optimizing campaigns/spends to reduce CPC, CAC, TACoS and achieve higher ROAS.

Boston, Massachusetts, Us

In this role I led a team within the Central Strategy and Operations business division tasked with operational efficiency improvement and cost reduction, while improving the customer experience and the pace of customer acquisition.Key Accomplishmentso Improve the customer outreach efficiency to enable ~100% outreach to consumers interested in the program.o Redefining the incentive plans for the sales teams to reduce blockers impacting incentive attainment.

Seattle, Wa, Us

In this role I led a team tasked with providing vendors/sellers with strategies to grow and optimize their operations.Key Accomplishmentso Optimizing supply chain related to international and bulky shipping for major brands that topped revenue contributions. o Operationalizing 3PL networks within the vendor network to improve product availability at launch for the customers.

Seattle, Wa, Us

In this role I was tasked with onboarding vendors/sellers to increase the selection available to customers.Key Accomplishmentso Launching Indian languages on Kindle,o Launching focused marketing plans aimed at the children’s categories to ease discovery process,o Launching shorts (synopsis of larger books) to provide customers with a lower barrier of entry into digital reading while also helping existing customers get a detailed preview of the book before making a purchase decision.

Kolkata, West Bengal, In

In this role I led business development to increase revenue from assigned accounts and onboard new accounts with consulting engagements.Key Projectso Cost Optimization for an Indian IT Services major.o Developing the strategy and operating model for Marketplace & eDistribution Model (B2B eCommerce).

Dublin 2, Ie

In this role I led teams to deliver consulting engagements to assigned client accounts and supported senior leadership in business pursuits.Key Projectso Modelling ‘As-Is’ state of incentive payouts to determine inefficiencies leading to Channel Commissions Overpayment and streamlined activities for process improvement in commission payment for a North American Networking Hardware firm.o Conducted P&L analysis and developed a 3-Year strategy for business expansion to enhance customer experience, generate higher revenues, analyze current profitability, and provide measures for reduction on OPEX to improve profitability for a Middle East Telecom Operator.

Dublin 2, Ie

In this role I worked on delivering projects either as an individual contributor or operated as a project lead to spearhead the team in project delivery.Key Projectso Developing BRDs and process documentation to reduce inefficiency in Quota Distribution Process for a North American Tech firm.o Conducting diagnostic studies to understand & implement changes to existing operations to eliminate inefficiencies and reduce sales cycle time for an European Automobile Manufacturer.

Mumbai, Maharashtra, In

In this role I led a team of territory sales managers to increase the penetration of products in the B2C/B2B channel in the assigned territory.

Master Of Business Administration (M.B.A.), Marketing

Bachelor Of Engineering (B.E.), Electrical And Electronics Engineering