Ashlea Sweet Email & Phone Number

Sydney, New South Wales, Australia

Sydney, New South Wales, Australia

Reed & Mackay, formerly the Concierge Travel Group, is a corporate and luxury travel company operating under the TripActions organisation.Appointed into a hybrid consulting position for corporate and leisure travel, I operated independently through Reed & Mackay and brought a portfolio of over 10 corporate accounts and additional private clients to the business from my prior career with Flight Centre.Additional Responsibilities• Management of corporate tendering to negotiate portfolio acquisitions and grow accounts in corporate spaces as well as diverse markets.• Delivery of corporate advisory services on travel opportunities and service packages to key accounts, including relevant sales tactics to drive revenue growth.• Management and maintenance of key accounts across the portfolio by developing communications and engagement strategies promoting strong relationships.• Management of broad financial reporting for budgeting, forecasting, CapEx and OpEx; and wider revenue and profit and loss (P&L) reporting.• Coordination of end-to-end service delivery for all travel packages, ensuring all flight, accommodation, itineraries, and event functions catered for individual clients.• Collaboration with third-party service provides to communicate specific travel requirements for customers and ensure positive client experiences.• Identification of business development opportunities to develop and launch new service packages and product offerings to key accounts.Notable Achievements• Successfully negotiated and secured new business through extensive lead generation networks, acquiring new accounts by referrals alone due to the expansive nature of the portfolio I curated during my Flight Centre tenure.• Identified significant opportunities for growth, designing new market and account management strategies by taking the initial national-level business to a global level, expanding service offerings for all business travel facets to international markets.

Sydney, New South Wales, Australia

I supported the establishment of the Flight Centre Business Travel and Flight Centre First and Business divisions of the Flight Centre Travel Group to cater to the needs of corporate, enterprise, and private leisure clients.As a member of Flight Centre First and Business’ Luxury Expert Team, I provided specialist services to enterprise and leisure clients to grow accounts and enhance sales for luxury travel and accommodation packages. At the time, the business had no dedicated Business Development Managers in this area, so my role expanded into a hybrid function aimed at driving sales and creating new business opportunities to promote account and sales growth.Following a period of rapid expansion resulting in new positions for Business Development and Account Managers, I transitioned into a role as a Business Travel Manager coordinating premium service packages for a key portfolio account I had grown. I developed broader client engagement and account management strategies to promote growth in wider sectors and penetrate new markets, enabling further growth for the portfolio.Notable Achievements• Recognised as a high performing team member, consistently ranked within the Top 100 Global Consultants from 2016 to 2018.• Developed and implemented people and culture strategies to enhance sales and client engagement outcomes, resulting in recognition as driving the Most Improved Global Team and the Third Most Profitable Global Team in 2017.• Maintained and grew a key account portfolio from 2013 to 2018 which I retained upon taking a position with Reed & Mackay.• Developed and implemented new client engagement strategies to successfully expand into new market segments at a corporate level.• Facilitated a large-scale restructure of business operations to account for rapid expansion and growth, securing key accounts whilst enabling new opportunities for business without sacrificing existing clientele opportunities.

Collaborating with the Manager, I supported and enabled continuous improvement across all team members whilst designing strategies for sales and account management to develop individual and group portfolios contributing to broader revenue generation.This included wider elements of coordinating daily operations and delegating tasks across team members; managing financial and performance reporting to measure and assess outcomes against budgets and targets; and supporting personal and professional development to uplift capabilities and achieve KPIs.Notable Achievements• Successfully increased staff retention by establishing positive working environments, enabling the growth of a team of Sales Agents to meet and exceed sales targets.• Consistently recognised for performance and sales excellence whilst also driving new sales opportunities across the team and supporting KPI achievements aligned with the budget.

North Sydney, New South Wales, Australia

Key responsibilities• Building a personal client base through exceptional customer service, achieving repeat and referral business.• Assisting clients (for both business and pleasure) with tailored travel packages using various systems and GDS.• Monitoring global distribution queues and maintain quality of service.• Meeting specified KPIs – monthly and yearly sales targets.• Training and assisting new team members in building their own personal client base.

Woolloomooloo, Sydney, Australia

Key responsibilities• Providing excellent customer service in a friendly and efficient manager.• Providing guests with assistance at the front desk during the check-in and check-out processes and throughout their stay.• Maximising revenue and cashflow by promoting hotel services and adhering to credit and inventory control processes.• Working in a team environment to ensure the reputation of a five-star establishment is upheld.

Bachelor Of Business Administration (Hospitality Management)

Education record