Ashlee Lowe Email & Phone Number

Atlanta, Georgia, Us

Atlanta, Ga, Us

• Built a foundation for excellence by reinforcing marketing strategy with infrastructure, processes, best practices and metrics. • Partnered with CMO, senior business leadership, and marketing management to intake and prioritize marketing department activities to meet changing marketing and business priorities • Regularly evaluated processes and platforms to improve and optimize marketing team performance• Led the administration of sales and marketing operational systems, including but not limited to 3rd party software providers and proprietary software tools• Routinely investigated and identified opportunities for cost savings and efficiencies related to departmental operations and budget

St. Louis, Mo, Us

• Partnered with VP Operations & Enablement to impartially assess, recommend, & implement strategic processes related to workflow, collaboration, systems, & policies across Ansira Digital• Evolved & scale Ansira Digital's project management tool, Workfront• Manage a Resource Coordinator by providing day-to-day support and development opportunities• Worked closely with the Engagement Partnership Team & COE Leads to proactively plan and address resource workload issues and bottlenecks• Lead Workfront/Operations + Enablement Meetings & Trainings across Ansira Digital• Owned Operations communications across Ansira Digital including creating training materials, presentations, & written communications• Owned the Ansira Digital Intranet set including curating content, maintaining site information, & governance

Birmingham, Al, Us

• Responsible for leading the successful delivery of multiple digital/web projects through close collaboration with cross-functional project teams, client contacts, and other agency partners• Collaborated with the project team to identify the approach, budget, deliverables and schedule to deliver digital projects within established constraints and set clear expectations with the team for their role in delivering to the project• Managed project schedule and budget and ensured project progress from conception to completion including change management while maintaining a clear and reasonable vision of 'next steps' and the 'big picture'• Oversaw the architecture and implementation of interactive projects while also maintaining production knowledge by keeping current with industry development• Established trusting relationships with clients by providing them with organizational and executional excellence

Savannah, Georgia, Us

• Defined digital project scopes, budgets and objectives, involving all relevant stakeholders and ensuring technical feasibility• Responsible for interactive websites and digital marketing projects through every phase of development – delivering on-time, within scope and on budget• Led proposal creation to make sure client’s digital needs are addressed and outcomes at an executional level• Managed internal resources by scheduling new projects according to team capacity and updating availability status weekly• Effectively communicated project goals and oversee tasks and timelines to assure delivery of milestones

Brentwood, Tennessee, Us

• Oversaw and managed website build and web maintenance projects for a client book of 20+ accounts• Ensured quality work, smooth workflow and superior communication with clients and within the agency to promote high client satisfaction and excellent service• Maintained the project schedule assigning tasks, creating timelines, and administrate the work of a team of 3 designers, 3 strategists, and 12 developers to ensure projects and deadlines were met on time and within scope• Created project estimates and SOWs based on client requests and agency resources• Made well-informed website and digital recommendations to clients based on best practices and project experience

Nashville, Tennessee, Us

• Engaged, consulted, and strategized with VIP accounts and provided solutions to their problems • Positioned as a subject matter expert on email marketing to consult with clients to ensure successful campaign performance and maximum ROI • Brought together strategy, best practices and client needs with Emma at the center to drive success, growth and retention• Worked with sales to ensure a seamless onboarding experience• Analyzed work done and made changes to ensure constant improvement to roles and processes

Tysons, Virginia, Us

• Responsible for fulfilling on email marketing products and services within G/O Digital.• Worked directly with clients to provide client services and project management services for email marketing products and services.• Managed projects within fulfillment team from client onboarding to material collection, to creative execution, testing & QA, deployment and reporting.• Provided a level of consultation and recommendations to advertisers and sales reps in regards to their campaigns.

Atlanta, Ga, Us

• Achieved 3M brand's short-range and long-range business development objectives through leadership and planning. These objectives include planning sales and marketing activities from conception to implementation within S.P. Richards' traditional and non-traditional product marketing segments.• Developed and executed marketing plans, proposals, business plans, sales strategies, and action plans for identified targets of opportunity that clearly define objectives, goals, win strategies, and schedules. • Jointly responsible for marketing layouts, trade shows, developing and delivering collateral materials, e-mail blasts, campaign order fulfillment, and promotions of brands. • Created and executed promotions to grow current business and win new business. Provided direction and leadership to GM's and entire sales force.

Westport, Ct, Us

• Ensured successful event execution through various planning and fulfillment techniques• Managed project traffic and coordination for in-house creative services team• Grew and develop essential vendor relationships through effective business practices • Contributed to the coordination of internal social and volunteer initiatives

Westport, Ct, Us

• Managed fulfillment and post-activation client and consumer needs for multiple accounts• Traveled to key events to provide logistical support to account teams• Monitored event reports for quality, accuracy, and timelines• Researched event opportunities and activation locations, collected data as requested for client needs and new business initiatives

Minneapolis, Mn, Us

• Drove sales by overseeing sales floor operations throughout hardlines area• Managed the guest service and merchandising of two to three departments • Provided training, feedback and follow up on merchandising skills for sales floor team members• Recruited, selected and developed talented team members• Acted as leader on duty on a rotating basis, by responding to guest and team member concerns, opening and closing the store and ensuring all Target property and personnel were secure

B.A., International Studies, Philosophy

Education record