Ashlee Gilbert Voorsanger Email & Phone Number

New York City

Principal sales, account management, project management, and design aimed at facilitating next level client experience through the customization and implementation of: • Creative Design – Work with clients to define their branding and design goals for print, website, and social media applications. Produce, transform, and manage the look and feel of print collateral, online presence, and special events. Create graphic design pieces that fulfill client goals, strengthen brand, and communicate effectively to the target audience. Deliverables include logos, marketing collateral, social media pieces, event posters and websites. Manage discovery meetings, design specifications documents, and the final deliverables as requested. • Operational Excellence – Strategizing with clients to uncover their operational pain points in internal management, business to business, and client-facing interactions. Creating process optimization strategies that institute best practices at every organizational level. Identify opportunities for improvement in both internal and external operations, streamline and optimize workflows. Increase employee and customer retention and brand loyalty through improved transparency, interaction, recognition, and rewards. Select Clients: PBS Stations of New York, JuntoBot, YAS Fitness Centers, Parabolico, Dragonfly Technologies

New York, Ny

Managed a three person team, and was responsible for the management, execution, and follow up of VIP group business for a 562 suite luxury hotel. Responsible for building brand loyalty, winning repeat engagements, and strengthening market share through best in class client experience. • Operational Excellence - Designed and implemented best practices, in depth client onboarding process, including sales hand off and client interviews to ensure personalized, attentive, and intuitive experiences. Developed a company wide one view of the client framework for communicating individual group needs across all departments. Created a Group Forecast Report to provide a snapshot of upcoming group business to assist each department in maintaining appropriate coverage and payroll. • Client Experience & Account Management - Partnered with each client to understand the group’s needs and ensure the best solution to deliver the desired experience. Served as the ‘face of the hotel’ and the main point of contact for each group, concurrently managing numerous clients at each stage of the group life-cycle. Tailored each stay to the exacting needs of each client’s VIPs. Select Clients: Lexus, Rolls Royce, Tiffany & Co, Gucci, Ferragamo, Lacoste, Estee Lauder, U2 Tour, Madonna Tour, Apple, Nike, HBO, Sony, NBC, Turner Broadcasting, Warner Brothers, MTV, VH1, TLC, Aetna, McKinsey & Co, GE

Beverly Hills, Ca

Managed group business and sold event business for VIP clients in the entertainment, fashion, and corporate verticals, for two boutique properties. • Account Management - Managed groups from signature of contract to departure. Partnered with each client to determine program objectives, logistical requirements, budget parameters, billing specifics, and special considerations. Responsible for marketing, selling, and managing film and photo shoots, meetings, press junkets, and trunk shows. • Sales Coordination - Managed the flow of business for three Sales Managers and the Director of Sales across two boutique properties. Marketed and sold meeting space to in-house guests and outside clients. Negotiated and managed wedding and social groups. Updated VIP amenity program and coordinated on a daily basis. Tracked transient and group business on a monthly basis. Prepared month end reports and tracked sales manager’s performance against quarterly goals, as well as chart top accounts and year over year performance. Select Clients: Bobbi Brown, Womens Wear Daily, Sony Pictures, William Morris Endeavor, People Magazine, E!

Dallas, Tx

Worked with project managers and clients to identify project objectives and determine solution strategies. Managed project assets and schedule and served as client liaison through the project lifecycle. Designed, implemented and tested internet, intranet and extranet sites per client parameters. Produced video and voice over components of presentations, demos and websites.Select Clients: All covered by NDA, industries include: Insurance, Consumer Electronics, Entertainment, Healthcare, Legal

Dallas, Tx

Served as client liaison. Produced video and voice over components of presentations, demos and websites. Partnered with project managers to determine project objectives and create production schedules. Managed business administration including payroll, budgets and creation of presentation materials.

Dallas, Tx

Conceptualized and executed projects per client parameters. Scheduled and managed concurrent projects through the project lifecycle. Generated and maintained budgets for projects of varying scale. Cast talent, hired crew, wrote and edited scripts, scouted locations, managed edit sessions and produced segments/videos on a project by project basis.

Education record

Education record