Ashleigh Du Plessis Email and Phone Number
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Ashleigh Du Plessis personal email
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I am currently the General Manager for one of the fastest growing Australian businesses; Two Palms Media. We are a full service Marketing Agency supporting Brands to achieve their D2C objectives. Our agency now spans many locations; with concentrations in Australia and Germany with over 30 of the most talented team members specialising in Brand Strategy, Social Media creative & strategy, Influencer strategy, Public Relations, Content production & Client relations supporting some of the largest global B2C brands within the Lifestyle, Travel, Entertainment, Sport & Recreation industries.My background is founded in Sales, Traditional [ yes, I'm showing my age here ] & Digital, Earn & Owned Marketing across nearly 14 years of professional experience. In recent years I've fallen in love with People Leadership and I'm energised every day to support a team to push limits, think bigger, and achieve personal and industry bests. I love to help, so if you're a career enthusiast like me, do not hesitate to reach out - I'm happy to share any helpful experience or knowledge.
Two Palms Media
View- Website:
- twopalms.com.au
- Employees:
- 7
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General ManagerTwo Palms Media Jul 2024 - PresentSydney, New South Wales, Australia -
Director Of Strategy & OperationsTwo Palms Media Sep 2022 - Jun 2024Sydney, New South Wales, Australia2IC for one of the fastest growing Australian businesses. Core Responsibilities:- Oversee 30 AU team members across 6 divisions- Head of Strategy & Excellence across all Disciplines- Manage and lead all Business Operations- Full business P&L ManagementResponsibility Deep Dive: Director of Strategy- Crafting and directing robust, distinctive, and impactful strategies for clients- Utilising in-depth understanding of consumer behaviour data and cultural trends to generate actionable insights for clients- Implementing strategy, overseeing performance, and driving its ongoing evolutionDirector of Operations- Spearheading business and marketing strategies- Achieving annual and monthly forecasting, budget, and profit targets- Promoting operational excellence and fostering seamless cross-functional collaboration- Ensuring the well-being, stable retention, and a positive experience of all team members- Leading the identification, implementation, and maintenance of equipment, software, and tool across the business -
Global Marketing Manager, Social & Partnership Strategy, Sea-Doo | Ski-Doo | LynxBrp Nov 2019 - Feb 2022Sherbrooke, Quebec, Canada1 of 3 Global Marketing Managers jointly responsible for the Marketing strategy & execution of 3 brand giants. Overarching Responsibilities: D2C Brand & Campaign Communications, Overarching Editorial lines, ATL & BTL Creative & Tactics, Owned & Earned Distribution, Experiential Activations, Media & Paid Digital Strategy, Growth, Loyalty & Advocacy tactics.Responsibilities Deep Dive: - Team Management of 7- Global scope: NA, EMEA, LATAM, APAC- Multi-Million $$ Budget Ownership- Global Social Organic [ with Paid Integration ], Partnership & Experiential Activation Strategy - 360 degree Integration with Overarching Creative, Paid Media, PR, CRM, Website [ inc. Ecommerce ] - Content Briefing, Creation & Distribution (Driving over 40 shoots/projects per year) Tactical Skill Proficiency: - People Leadership, Growth & Nurturing- Brand Marketing & Omni-Channel- Social Media Trends & Algorithms- Social & Long Form Content Storytelling & Briefing- Influencer Strategies & Legalities - Crisis management & executive decision making- Brand Guideline Adherence- Paid, Earned, CRM Web, Social, Digital Analytical Analysis- Legal contract proficiency -
Apac Digital Environment LeadBrp May 2018 - Oct 2019Sydney, AustraliaDay to Day Responsibilities: - Team Management of 2- Australia & New Zealand Digital Paid Media Campaign Manager- Led the Digital Paid Media Marketing Campaign Strategy, Management & Optimisation of Australia & New Zealand's SEM, Social, Video on Demand, Endemic D2C campaigns for 4 brands.- Established a Brand & Dealer [ similar to a Head office to Franchaise relationship ] digital paid media campaign ecosystem to maximise common goals and streamline expenditure.- Lead consultant for Japan & China Marketing & Digital Campaigns.- Digital Infrastructure Project Lead- Oversaw 10 Websites | 10 Social Channels | All CRM Strategies - Successfully drove a business case for CRM in Japan - Significantly evolved the ANZ eDM content strategy to drive personalisation for customers throughout their purchase journey.- Founded the ANZ Partnership ecosystem, establishing a roster of partners to support owned & earned content & engagement KPIs. Key Markets: AU, NZ, CH, JP -
Key Account ManagerOlympus Australia And New Zealand Apr 2014 - Apr 2018Sydney, AustraliaA dynamic, think outside-of-the-box sales and marketing role. A multifaceted, results driven position covering sales strategy at a National and Country level, full above and below the line marketing strategy for accounts throughout Australia, New Zealand and the Pacific Region.Account Portfolio [ just to name a few during my tenure ]JB HiFi, Myer, Costco, Harvey Norman, Officeworks, Camera House, DigiDirect, Digital Camera Warehouse, BigW, BingLee, TVSN, Tappoo -
Sales ExecutiveOlympus Australia And New Zealand Sep 2013 - Mar 2014The sole management of a portfolio of key and strategic accounts. Total management of Sales and Marketing strategy by account with a strong focus on Relationship Management. -
Sales And Marketing CoordinatorOlympus Australia And New Zealand Aug 2012 - Aug 2013A development upon my previous Marketing Assistant role to include further analytical and National Account Management support. This role also included the management of key and strategic accounts for the business. -
Marketing AssistantOlympus Australia And New Zealand Mar 2011 - Jul 2012Sydney, AustraliaA fast paced dynamic roll covering both Marketing Communications and Product Management.
Ashleigh Du Plessis Skills
Ashleigh Du Plessis Education Details
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Marketing Management, Management, Sport And Leisure Studies
Frequently Asked Questions about Ashleigh Du Plessis
What company does Ashleigh Du Plessis work for?
Ashleigh Du Plessis works for Two Palms Media
What is Ashleigh Du Plessis's role at the current company?
Ashleigh Du Plessis's current role is Here to inspire evolution // Two Palms Media.
What is Ashleigh Du Plessis's email address?
Ashleigh Du Plessis's email address is as****@****ail.com
What schools did Ashleigh Du Plessis attend?
Ashleigh Du Plessis attended University Of Otago, The University Of Texas At Austin.
What are some of Ashleigh Du Plessis's interests?
Ashleigh Du Plessis has interest in Marketing, Innovation And Winning, Fashion, Sport.
What skills is Ashleigh Du Plessis known for?
Ashleigh Du Plessis has skills like Marketing, Account Management, Sales, B2b, Retail, Management, Brand Management, Product Management, Customer Service, Microsoft Office, Product Marketing, Training.
Who are Ashleigh Du Plessis's colleagues?
Ashleigh Du Plessis's colleagues are Vito Feremans, Eva Walkembach, Steph Recking, Nove Wong, Nick Kavo, Danielle Merrett, Miloš Drvenica.
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