I'm a branding and marketing professional in the real estate and hospitality space with a passion for innovative and creative strategy. I’ve spent the past decade immersing myself in how to create difference for my clients. After 5+ years working for multi-family leaders Greystar and Bozzuto, I translated my first-hand experience on the client side into developing proactive brand strategies and creative activations on the agency side. I'm now the head of marketing at CO OP, the leading destination brand company in the U.S, where I'm able to apply my knowledge and create innovative, results-focused brands for some of most significant real estate and hospitality developments in the country. My true passion is in placemaking, and seeing the impact that dynamic places have on communities. I've had the pleasure of developing strategic activation and programming plans that have aided in evolving neighborhoods. From the South Bronx in New York City to NE Washington, D.C., I've helped align stakeholders, overcome negative perceptions and set the stage for places to become more inclusive, active and purposeful. Expertise in:creative problem solving / real estate marketing / long-term brand activation / placemaking & programming / business development / social media strategy / content strategy & creation / digital marketing (SEO/SEM) / education & training / marketing audits & visioning / PR & communication strategyPast clients include: Boston Properties / Bozzuto / Brookfield / Carmel Partners / CoStar Group / DivcoWest / Gerding Edlen / Gilbane Development Company / Greystar / Hines / HFZ Capital Group / JBG Smith / MRP Realty / Pembroke / Penzance / RXR / Skanska / TF Cornerstone / Twining Properties / Two Roads Hospitality