Ashleigh Bilodeaux Email & Phone Number

San Francisco, CA, US

Chicago, IL, US

Leading the Demand Generation team in developing and executing a comprehensive marketing strategy aligned with business objectives, driving measurable growth in pipeline and revenue.

Cleveland, Ohio, US

AI is forecasted to have trillions of dollars in annual impact, yet many marketers struggle to understand what it is and how to apply it to their marketing programs. The Marketing AI Institute is a media, event, and online education company making AI approachable and accessible to marketing and business leaders around the world.

San Francisco, US

The Revenue Marketing Alliance brings together marketing and sales to eradicate silos that commonly exist between the two in a traditional marketing model.I am an active member of a community of marketing teams obsessed with driving revenue. I collaborate and connect with fellow marketers worldwide specializing in ABM, demand-gen, events, field, and growth.

Golden, Colorado, US

This is a passion project I started with my brother, Jason Bilodeaux, and his wife Jessica Bilodeaux. We at Over Yonder Brewing Company produce high-quality, unique, rotating craft beer that pleases all palates and delivers them in an inviting, refreshing, laid-back atmosphere.

Chicago, Illinois, US

• Hologram is a global trusted partner for connecting and monitoring IoT devices, anywhere in the world. Enabling IoT devices to easily and reliably connect to over 500 carriers in 200+ countries. As the Senior Director.
• Lead Marketing team to drive revenue growth from $5M to $13M in ARR from marketed sourced leads and opportunities within 6 months of being hired.
• Reduced marketing spend by 73% while increasing overall qualified pipeline by 53% and deals signed by 15% in less than 12 months.
• Established Marketing to BDR process resulting in 95% of MSAs signed from BDR-assisted leads sourced from Marketing.
• Developed marketing goals, dashboards, and reoccurring meetings based on funnel KPIs (Leads, MQLs, SQLs, SOQ, Pipeline, and Closed Won Deals)

San Francisco, CA, US

Attended advisory board meetings quarterly and contributed to discussions and deliberation of the Big Data academic program.

US

• Off the Grid is an event, catering, and technology company that strives to change the way companies, venues, and individuals experience food through its network of small food businesses. As VP of Growth, I looked for.
• Led the growth team to achieve $60M in ARR through the launch of a new product line by implementing an integrated marketing strategy that included account-based marketing, demand generation, content marketing, product.
• Lead with data-first approach; own all things demand-related including engagement data within target accounts, lead source, channel, and campaign attribution. Reported on demand funnel with KPIs including Leads, MQLs.
• Oversaw all aspects of campaign development including copywriting (landing page copy & emails), design (graphics & templates) and A/B testing to ensure maximum ROI on every dollar spent.
• Collaborated with sales teams across multiple business units to identify key growth opportunities within their accounts and developed go-to-market plans for each opportunity based on available resources and timelines.

San Francisco, California, US

• Built and led marketing and demand generation for the cloud-based/ SaaS QA testing software.
• Developed and managed demand generation activities through integrated account-based marketing, and multi-channel, campaign strategies resulting in scalable framework and reducing time-to-market.
• Built and led an experienced team of 15+ demand marketers across digital, web, event, customer advocacy, and integrated campaign functions to generate awareness and pipeline across 3 GTM segments, resulting in a 45%.
• Orchestrated sales and marketing alignment through sales enablement to ensure program success.

Passion project inspired by my work in media and film as a professional marketer. BrewTV captured the stories of the most innovative breweries, beer lovers, and enthusiasts worldwide. Inspired by the ever-changing evolution of beer, our coverage focuses on a deep dive into the history and future of beer.As Co-Founder and Owner of BrewTV., I assisted in.

Scottsdale, Arizona, US

• Led Demand Generation (digital, web, integrated campaigns, content, marketing operations, field marketing, and events) and sales development efforts for the leading provider of software for eCommerce.
• Built and led an experienced team of 8+ global demand marketers to generate awareness and pipeline across key buyer personas and industries through integrated, multi-channel campaigns across all phases of the buying.
• Managed marketing operations through the management of people and program budget, organizational design, analysis, and reporting on marketing return on investment (ROI).
• Led cross-functional Sales and Marketing task force to align on GTM strategies and operational processes and infrastructure.

New York, New York, US

• Built and managed marketing team for Nasdaq Private Market, a Division of Nasdaq, the leading global marketplace for buying and trading securities as the world's first electronic exchange; operating in 25 markets, with.
• Responsible for formulating overall marketing strategies, GTM (including research, launch planning, timelines, communications, training, deliverables + reporting) for new SaaS-based cap table management and tender.
• Leveraged persona-based product positioning and pricing resulting in 35% of new sales within the first year from product launch, increasing overall sales by 4X in the second year by developing a robust content engine.
• Worked with Nasdaq corporate marketing and technology to connect internal CRM and Marketo for Nasdaq globally resulting in multi-million dollar gains from insights into marketing ROI and optimization opportunities.

Nottingham, GB

• Led global marketing efforts for a leading cloud-based collaboration software, driving 60% of pipeline generation and contributing to company growth from $1M to $80M in annual revenue.
• Managed a $2M+ program budget, team design, and analysis to optimize marketing ROI.
• Spearheaded account-based marketing strategy, resulting in $250M in pipeline from key strategic accounts.

• Developed account-based marketing strategies for B2B and B2C clients in SaaS and technology industries.
• Implemented demand generation frameworks to increase client sales and profits.
• Executed SEO/SEM, social media marketing, and ad-buying strategies to enhance client visibility and engagement.

• Managed online marketing and marketing automation technology for five internal websites.
• Oversaw affiliate marketing, display media, email marketing, SEM, SEO, and PPC strategies.
• Successfully managed the marketing P&L to drive revenue growth and ROI.

• Identified and recruited new affiliates to increase distribution for The Parent Company.
• Collaborated with internal marketing and product teams to develop and implement affiliate marketing strategies.
• Managed affiliate marketing, comparison shopping engine feeds, and SEM for web properties like eToys.com and Toys.com.

• Managed all online marketing initiatives for 2 internal websites, resulting in 85% of leads from marketing channels.
• Developed a successful digital marketing playbook leading to a company IPO.
• Analyzed data to drive acquisition, and increase sales, and website conversion rates.

Solid Works and CAD Designer for space systems at Starsys Research in Boulder, CO.

CAD Designer for prestressed concrete bridges and buildings.

Bachelors Of Science, Finance

Sfsu Big Data Certificate, Big Data