Ashleigh Moraga is a Director of Events & Marketing at Ledger. Colleagues describe them as "Ashleigh was incredible to work with. She is diligent, encouraging, smart, and motivated. She routinely exceeds expectations and helps the people around her maximize their efficiency and creativity. From day one, she was eager to help me learn the ropes of the company. She was generous with her knowledge and was always striving to learn more. She is a great manager who always has a vision for improvement and she balances compassion with high expectations." and "Ashleigh Peters was a crucial participant in writing processes to develop our Ask an Expert consulting service at IANS. Ashleigh handled our Fortune 500 clients with exceptional customer service, and assisted in growing this portion of our business through her diligent work. She is a true leader, and manages with thought and flair! I was hired by Ashleigh when our Client Services department was undergoing a transition, and she effortlessly managed her role while being entirely… Show more"
Ledger
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Director Of Events & MarketingLedger Apr 2018 - PresentSalem, MaResponsible for creating & managing the event department, increasing new business & overseeing all client relations.Conduct daily BEO/logistics meetings, site tours and tastings for existing and potential clients.Ensure successful setup & execution of all onsite and offsite events including, weddings for 200, corporate events, fundraisers, tradeshows etc.Responsible for creating the voice behind all social media (13k+ followers on Instagram); responsible for enhancing the brand & building a strong online community and following.Create and manage all press and marketing material including graphics/creatives, press releases, newsletters & email blasts; pitch new concepts, promotions & events to local media and publications.Manage influencer relationships to create successful partnerships and increase brand awareness.
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Director Of Events & MarketingThe Aquitaine Group Dec 2015 - Jan 2018Lynnfield, MaManage all planning for corporate and social private events ranging from 10-250 guests.Develop guidelines and booking parameters for private dining and all events while opening new venue.Initiate new leads and business opportunities via networking, outreach and offsite events.Conduct daily BEO/logistics meetings, site tours and tastings for existing and potential clients.Responsible for all social media including Instagram, Facebook, Twitter etc.Responsible for managing marketing collateral including brochures & pamphlets, email blasts, promotions etc.Work with surrounding hotels, businesses, and agencies to develop promotions and advertising to increase dining traffic and event sales. Manage direct reports/event staff; responsible for hiring, training, scheduling and payroll.
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Infrastructure Account ManagerOracle Mar 2015 - Sep 2015Burlington, MaCommercial markets sales covering Oracle's hardware portfolio; specializing in Engineered Systems. Responsible for building pipeline, closing deals, creating net new business, managing existing accounts and driving attendance to Oracle events. Responsible for scheduling and managing onsite meetings, road-map sessions and webinars with customers and potential customers. Conduct health-checks while looking for opportunities to up-sell; maintain account retention.Work directly with a field counterpart and an assigned BDC/SMD. -
Head Of EventsKings Bowl America, Llc Nov 2013 - Feb 2015Lynnfield / Dedham, MaManaged event departments and Event Coordinators in Lynnfield, Burlington and Dedham. Executed a monthly event sales goal and generated new business; achieved an average of 108% of sales goal each month.Responsible for over 1.9M in event sales for 2014. Assisted with social media and marketing/outreach campaigns to drive more business; created unique offerings based on Holidays, weather, trends etc. Responsible for scheduling, staffing and training; opening new stores and implementing sales and event execution plans. Received cash bonus and extra vacation days for highest event sales in Q4 2014. -
Manager, Client ServicesIans Jan 2013 - Jan 2014Boston, MaManaged core product offered in client subscription package; increased product usage by an average of 106% per month after implementing new processes via SalesForce. Oversaw and maintained all relationships with C-level executives of Fortune 500 companies and prospective clients. Created marketing/outreach campaigns to increase product usage; assisted with Social Media.Created and implemented new framework for customer feedback and aggregation via SalesForce. Managed a team of direct reports as well as internal contracted consultants. Employee of the Quarter for Q2 2013.Remained as part time consultant to ensure smooth transition for my successor. -
Event ManagerIans Feb 2012 - Jan 2013Managed production, set up and execution of all events; 50% percent national travel required. Responsible for all conferences and event logistics including: promotion, signage/hotel specs, menus, client attendance, registration as well as customer feedback and survey aggregation. Managed relationships with charity partnerships, external vendors and keynote speakers.
Ashleigh Moraga Education Details
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Communications -
Communications
Frequently Asked Questions about Ashleigh Moraga
What company does Ashleigh Moraga work for?
Ashleigh Moraga works for Ledger
What is Ashleigh Moraga's role at the current company?
Ashleigh Moraga's current role is Director of Events & Marketing.
What schools did Ashleigh Moraga attend?
Ashleigh Moraga attended University Of Tampa, Eckerd College.
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