Ashley Abbott Bodien

Ashley Abbott Bodien Email and Phone Number

Communications and Marketing Director @ My Community Dental Centers
Grand Rapids, MI, US
Ashley Abbott Bodien's Location
Grand Rapids, Michigan, United States, United States
Ashley Abbott Bodien's Contact Details

Ashley Abbott Bodien work email

Ashley Abbott Bodien personal email

n/a
About Ashley Abbott Bodien

Passionate marketing and public relations leader with 15+ years of experience specializing in non-profit communications and event management. Proven success in project management, creative brand, and content strategy.Skills Include: Campaign ManagementProject ManagementBrand DevelopmentSocial Media MarketingContent DevelopmentData Analytics & ReportingEmail MarketingCopywriting & EditingEvent ManagementProfessional Development Include:Leadership Training by Pondera Associates with Jackie TaylorPrinciples & Techniques of Fundraising of Lilly Family School of PhilanthropyNon Profit Technology Conference hosted by NTENExpress Employment The Year of the Leader Pathway Program: Talent Mapping, Purpose-Driven Leadership, and Supervisor Bootcamp Be Brief. Be Bright. Be Gone. by Jennifer Maxon & AssociatesGallup StrengthsFinderProficiencies IncludeADOBE CREATIVE SUITE | INDESIGN | ILLUSTRATOR WORD PRESS | FACEBOOK | INSTAGRAM | PINTEREST | LINKEDIN | SPROUT SOCIAL | HOOTSUITE | GOOGLE ANALYTICSMICROSOFT 365 | EXCEL | WORD | PLANNER | OUTLOOK | POWERPOINT | FORMS |TEAMS

Ashley Abbott Bodien's Current Company Details
My Community Dental Centers

My Community Dental Centers

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Communications and Marketing Director
Grand Rapids, MI, US
Website:
mydental.org
Employees:
144
Ashley Abbott Bodien Work Experience Details
  • My Community Dental Centers
    Communications And Marketing Director
    My Community Dental Centers
    Grand Rapids, Mi, Us
  • My Community Dental Centers
    Communications & Marketing Director
    My Community Dental Centers Sep 2019 - Present
    Kentwood
  • My Community Dental Centers
    Marketing Manager
    My Community Dental Centers Sep 2019 - Present
    Michigan, United States
  • Kids'​ Food Basket
    Communications Manager
    Kids'​ Food Basket Jun 2016 - Aug 2019
    Greater Grand Rapids, Michigan Area
    STRATEGIC COMMUNICATIONS* Manage the development and implementation of integrated strategic communications* Works directly leadership staff to create and implement innovative and audience-specific strategies and messaging* Direct the evaluation and reporting of successes from communications effortsCONTENT DEVELOPMENT * Manage the development of audience-specific messaging and promote the use of key messages* Helps ensure the consistency of Kids' Food Basket's voice and brand standards* Develop and manage the content calendar and communication metrics to ensure effectiveness* Create and edit print and digital content, including copy, graphics, and videos MEDIA RELATIONS* Identify stories and develop and distributes press releases, pitches, talking points and other editorial content, serving as a liaison between Kids' Food Basket and news media* Assists with maintaining strong media relationshipsINTERNAL COMMUNICATIONS* Supporting Human Resource initiatives through research and implementation tactics to improve internal communications strategies to effectively communicate and elevate a positive and collaborative cultural PROJECT MANAGEMENT * Efficiently and effectively manage a variety of cross-departmental projects at once from inception through finished product* Works with creative partners and vendors to develop and implement communication and production strategies* Oversee marketing budgetDIGITAL MEDIA* Responsible for development and implementation of digital marketing strategies that utilize SEO, Social Media, blogging, email, and content creation* Develop strategy, content calendars, content, and reports for all Kids' Food Basket social media platforms* Create copy for websites, blogs, social media, and email STORYTELLING* Deep understanding of storytelling strategies to align with organization’s overall programming, fundraising, and communications objectives * Oversee the story collection, production and distribution process
  • Kids' Food Basket
    Communications Specialist
    Kids' Food Basket Dec 2014 - Jun 2016
    STRATEGIC COMMUNICATIONS* Assisted in the development and implementation Kids' Food Basket messaging platform, Kids' Food Basket logo and style guide strengthening integrated strategic communications* Works directly leadership staff to develop audience-specific outreach materials CONTENT DEVELOPMENT * Develop and manage the content calendar and communication metrics to ensure effectiveness* Create and edit print and digital content, including copy, graphics, and videos MEDIA RELATIONS* Identify stories and develop and distributes press releases, pitches, talking points and other editorial content, serving as a liaison between Kids' Food Basket and news media* Assists with maintaining strong media relationshipsEVENT PLANNING* Plan, coordinate, execute and review smaller special events and regional events including Feast for Kids, Connect with Kids' Food Basket and 10 Year Family Gala* Managed the event budget, vendor contracts, and payment of supplier invoices* Supporting a volunteer committee with their fundraising efforts and ensuring they are kept up to date on all details of the event* Liaison with corporate sponsors, auction sponsors, and general donors to secure sponsorship and prizesPROJECT MANAGEMENT * Introduced and trained staff on project management software to the management of cross-departmental projects * Works with creative partners and vendors to develop and implement communication and production strategiesDIGITAL MEDIA* Responsible for development and implementation of KidsFoodBasket.org and elevating Social Media, blogging, email* Develop strategy, content calendars, content, and reports for all Kids' Food Basket social media platforms
  • Kids' Food Basket
    Fund Development And Community Outreach Coordinator
    Kids' Food Basket Jun 2012 - Dec 2014
    CAMPAIGN AND BRAND MANAGEMENT* Spearheaded outreach and digital strategy in the organization's largest awareness campaigns to date for Brown Bag Decorating Day and Go Orange. EVENT MANAGEMENT* Engaged in community programs and donor relations for events generating fundraising and sponsorship opportunities.
  • M & K Quality Truck Sales
    Marketing Coordinator
    M & K Quality Truck Sales Sep 2011 - Jun 2012
    Greater Grand Rapids, Michigan Area
    TRAINING & TECHNOLOGY IMPLEMENTATION * Directed the development, training and company-wide implementation of the customer management system SalesLogix.HUMAN RESOURCE MARKETING * Blueprinted the company’s first human resources recruitment campaign, which increased applicant interest by nearly 50% within the first 6 months.BRAND MANAGEMENT* Responsible for the planning and direct development of print, merchandising, sales promotions, new product introductions, and presentations for 6 locations in Indiana, Kentucky, and Michigan.
  • Grand Rapids Area Chamber Of Commerce
    Events & Programs Coordinator
    Grand Rapids Area Chamber Of Commerce Feb 2009 - Sep 2011
    Greater Grand Rapids, Michigan Area
    * Responsible for the planning, execution, and logistics of more than fifty events annually including, but not limited to: ATHENA, Chamber Member Orientation, Business Exchange Luncheon, Business After Hours, Public Policy Breakfast with Legislators, Political Action Committee: Politics & Pints, The Luncheon with Governor Snyder and industry-specific expos. Event attendance ranged from 50 to 700 executive members.* Assist senior leaders in making decisions about event possibilities through best practice sharing, general event, and audience research, spearheading site identification, suggesting event/program content, transportation needs, parking needs, and all other event logistics and details.* Work closely with the Chamber’s Marketing team as well as external consultants and vendors to develop event marketing materials and collateral for promotion purposes and distribution to sponsors, vendors, and event participants.* Work with the Marketing team to administer a comprehensive communication and marketing strategy to increase attendance at assigned events.* Directly manage events in-person, on-site on event day and pre- and post-production.* Develop program and event budgets based on historical data and detailed plans. * Assess event objectives and determine the most cost-effective means to deliver results as well as revenue-generation opportunities.* Work closely with the Finance and Accounting team to ensure processes and controls are in place for assigned events.
  • Make-A-Wish Foundation Of Michigan
    Public Relations Intern
    Make-A-Wish Foundation Of Michigan Sep 2007 - Aug 2008
    Greater Grand Rapids, Michigan Area

Ashley Abbott Bodien Skills

Marketing Communications Event Planning Fundraising Marketing Advertising Community Development Social Media Marketing Non Profits Newsletters Social Media Sales Management Budgets Volunteer Recruiting Marketing Strategy Event Management Strategic Communications Public Relations Social Networking Management Microsoft Office Volunteer Management Press Releases Public Speaking Sales Nonprofits Facebook Leadership Development Leadership Team Building Customer Service

Ashley Abbott Bodien Education Details

Frequently Asked Questions about Ashley Abbott Bodien

What company does Ashley Abbott Bodien work for?

Ashley Abbott Bodien works for My Community Dental Centers

What is Ashley Abbott Bodien's role at the current company?

Ashley Abbott Bodien's current role is Communications and Marketing Director.

What is Ashley Abbott Bodien's email address?

Ashley Abbott Bodien's email address is as****@****ket.org

What schools did Ashley Abbott Bodien attend?

Ashley Abbott Bodien attended Ferris State University.

What skills is Ashley Abbott Bodien known for?

Ashley Abbott Bodien has skills like Marketing Communications, Event Planning, Fundraising, Marketing, Advertising, Community Development, Social Media Marketing, Non Profits, Newsletters, Social Media, Sales Management, Budgets.

Who are Ashley Abbott Bodien's colleagues?

Ashley Abbott Bodien's colleagues are Adrienne Connors, Vickie Mcguire, Hailey Neuwirth, Karen S. Maxwell Rdh, Chrystal Porter-Rogers, Donna Thiel, Billy Greene.

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