Ashley Aguilar Email and Phone Number
With over 20 years of hands-on experience navigating small business growth through two recessions and a global pandemic, I’ve developed a unique perspective and resilient strategies for ensuring business stability and success. My journey has equipped me with a deep understanding of what it takes to scale small businesses sustainably and deliver exceptional customer experiences that foster loyalty and retention. As a proactive and entrepreneurial thinker, I prioritize the synergy between processes, policies, team collaboration, and customer-centric strategies. My ultimate goal is to maximize your investment by enhancing customer retention and driving sustainable growth, even in challenging economic climates.Core Expertise- Retail Leadership & Management: Over 14 years of experience in retail, including 10+ years in leadership roles, driving operational excellence and team development.- E-Commerce & Digital Marketing: 7 years of expertise in Shopify, omni-channel strategies, and data-driven marketing campaigns that boost ROI.- Productivity Optimization & Systems Improvement: Proven ability to enhance business processes, optimize workflows, and align teams for peak performance.- Strategic Decision-Making: Analytical and results-oriented with a strong focus on actionable insights from business and marketing data to achieve long-term growth.My Philosophy: Passion: My enthusiasm for business fuels my commitment to lifelong learning and skill development. I excel at analyzing, developing, and executing business strategies that drive measurable success.Purpose: I am a dedicated, accountable, and creative self-starter who leads with integrity. My goal is to inspire and empower teams through strategic planning, collaborative leadership, and morale-building initiatives.Proficiency: With a strategic mindset and a clear focus on actionable objectives, I thrive on creating innovative solutions that deliver meaningful results.Accomplishments & SkillsRetail Experience: 14+ years with proven leadership in diverse operational settings.E-Commerce Mastery: 7 years of success in Shopify and digital marketing.Business Growth: Expertise in scaling businesses by aligning strategy with data-driven insights.Team Leadership: Skilled at building high-performing teams and fostering collaborative work environments.If you're seeking a results-driven, innovative, and analytical professional to elevate your business, let’s connect. Together, we can create strategies that achieve consistent growth and ensure your customers keep coming back for more.
-
Business ManagerGlamour Us Jan 2024 - PresentChula Vista, Ca, UsOversee and manage operations, budget, payroll, strategy and sales for omni-channels, online and on-site.Build and implement business and marketing strategies for growth and customer retention locally.Provide direction to team leaders and lead a team of 10 to develop work schedules and shifts for sales floor and daily operations.
-
Small Business ConsultantVivi & Cove Llc Sep 2023 - PresentSan Diego, California, UsEnjoy efficiency and freedom with experienced, reliable help in website management and performance optimization. -
Sr. E-Commerce Site ManagerPrivé Revaux May 2022 - Aug 2023Miami, Florida, Us- Covered the Ecommerce Director role for 3 months while a replacement was found. Maintaining CR and Revenue goals while Improving cross-functional processes and project management with Operations and Marketing.- Managed eCommerce Site projects via roadmap development. From standard to more complex technical or strategic initiatives. (e.g. UA to GA4 transition, API integrations and setup, Virtual Try On, translating strategy to actionable items to implement via developers). Managed development agency budget and progress.- Collaborated with cross-functional teams and agencies to improve, test and prepare the site for upcoming products and campaigns. This includes developers, brand/marketing, SEO management ( lightly with other digital marketing teams like email, SMS and Paid Ads), operations, product development and customer support.- Ongoingly analyzed site performance (business KPIS and user journeys) to improve qualitative (which messaging or creative to include) and quantitative actions (conversion funnel, revenue, profit, changes in % of impact compared to other promos or features). Tools: Native reports, excel exports (pivot tables and lookups), Looker/Google Data studio, and UA/GA4. -
Ecommerce ManagerGlamour Us Feb 2020 - May 2022Chula Vista, Ca, Us• Monthly and quarterly performance reporting in sales, marketing and product categories.• Process, marketing and UX improvement via data analysis and project management.• Due to challenges that COVID-19 has presented, pivoting to e-commerce and digital marketing focus for Glamour Us has been crucial to it's ability to carry on with business. I have the privilege to lead it's pivoting towards an e-commerce and curbside pickup services as well as systematizing the store's inventory, making analytics more useful, traceable and accurate through my expertise using Shopify eCommerce and POS systems.• Analyze existing digital marketing efforts and generate a customized strategic and implementation digital marketing plan to improve brand awareness and digital marketing performance.• Plan and execute projects through the agile methodology for the following channels: digital marketing, offline marketing, digital sales/ecommerce and in-store system improvements.• Create, integrate and manage all digital marketing and online advertising accounts including Google Analytics, Google Ads, business directories and social media and their related campaigns for local retailer. Increasing performance in Google Ads and improved audience targeting through optimized copy and language variants across all accounts.• Monitor digital marketing campaigns and analytics to assess and report on the effectiveness of various campaigns, including SEM/Paid Media, PPC, SEO, social media (paid & earned), and public relations marketing channels.• Manage localized PR campaigns via social media and communication to maintain favorable company reputation and increased brand awareness.
-
E-Commerce Sales & Marketing ManagerAmorus Usa, Inc. Feb 2017 - Jul 2019San Diego, California, Us• Planned, monitored, and executed multiple E-tail sales and digital marketing plans from strategy to implementation at Amorus USA, significantly increasing brand awareness by 40%, revenue generation by 35%, and consumer engagement by 15%. • Set up, monitored and optimized all paid and earned digital (AdWords/Social) marketing campaigns and integrated channels (Google Analytics, Facebook Pixel etc.) to assess and report on the effectiveness of various company-wide campaigns, including SEO, SEM/Paid Search, PPC, earned email, social media (paid & earned), and public relations marketing channels. • Analyzed and evaluated E-tail company data to locate and recommend improvement to areas specific to web data analytics sources, internal reporting, customer and internal communications and optimized analytics reporting for proper strategic planning. Evaluated results in increased quality control and customer satisfaction.• Developed 5+ in-depth product-based marketing plans quarterly and annually for B2B and online B2C divisions.• Set e-commerce and marketing objectives to advance organizational goals through annual marketing strategic planning and results-driven quarterly updates.• Oversaw web shopping experience, user experience, website design, and updates to boost site traffic up to 40% monthly.• Directed 2-3 in-house graphic designers, web designers, and content creators to create unique and compliant content.• Managed PR campaigns via social media and communication to maintain favorable company reputation. -
Product DeveloperAmorus Usa, Inc. Jan 2016 - Jul 2017San Diego, California, Us• Collaborated with team and business owner to expand product line by developing 20 new color cosmetics products.• Managed and planned the entire product development lifecycle, from product ideation to market-entry, for both B2B and online B2C divisions within a startup environment, ensuring on-time completion of deliverables. Developed 20 new color cosmetics products for B2B and B2C customers.• Evaluated current product project management system and recommended process improvements leaning towards agile project management based on current capabilities and stakeholder requirements.• Gathered product and business requirements regarding product development and recommended product concepts based on market research and analysis.• Performed market research and analysis to identify consumer trends and preferences, improving development strategies.• Leveraged skills in organization, planning, and critical thinking to handle all product-based project management initiatives.
-
Operations ManagerRosales Enterprises Inc Oct 2012 - Jan 2016• Managed daily operational tasks within an established family-owned cosmetic retail shop, driving business development through expert planning and management.• Supervised up to five employees daily, planned weekly shifts, and delegated weekly and daily tasks to ensure goal achievement.• Conducted inventory management, monitoring supply levels to meet business and customer needs. • Developed competitive pricing to increase sales up to 15% YoY while maximizing company’s ROI.• Carried out market research to optimize decision-making regarding investments into the purchasing of new products.• Assisted up to 90 customers daily as needed, providing outstanding service while addressing questions or concerns regarding orders, returns, restocks, unmet expectations, or store policies.• Supported team members regarding questions or issues with company policies, sick days, annual tax w-2 forms, and checks.
-
E-2 Aviation ElectricianUs Navy Sep 2010 - Apr 2011Washington, Dc, Us• Successfully graduated general training (recruit training command) with honors, earning an award of National Defense Service Medal and a raise in pay grade from E-1 to E-2.• Served as yeoman during bootcamp, performing a variety of administrative and clerical tasks daily to support operations. • Facilitated workflow by reporting directly to leadership regarding schedules and individual/group tasks for 40 recruits.• Acquired post-bootcamp general training within Aviation electronics, expanding and applying technical expertise to meet organizational objectives.• Took ownership of night shift fire watch by reviewing, assessing, and reporting on issues related to the fire safety of my residing building and barracks.• Awarded an honorable discharge in recognition of successful early completion of service. -
Assistant To General ManagerRosales Enterprises Inc Jan 2007 - Sep 2010• Assisted General Manager with completing a variety of daily operational tasks to effectively meet business needs.• Communicated with team members regularly, building relationships to ensure goal achievement.• Responded promptly and professionally to 20+ phone and email messages daily from both customers and colleagues.• Contributed to developing and implementing processes to improve critical business metrics, including efficiency, customer satisfaction, revenue generation, and employee retention.
Ashley Aguilar Skills
Ashley Aguilar Education Details
-
Western Governors UniversityBusiness Management
Frequently Asked Questions about Ashley Aguilar
What company does Ashley Aguilar work for?
Ashley Aguilar works for Glamour Us
What is Ashley Aguilar's role at the current company?
Ashley Aguilar's current role is Omni-channel Business Management ✨ D2C, Retail, B2B, Ecommerce Management.
What schools did Ashley Aguilar attend?
Ashley Aguilar attended Western Governors University.
What skills is Ashley Aguilar known for?
Ashley Aguilar has skills like Leadership, Team Building, Excellent Written And Oral Communication, E Commerce, Marketing/business Strategic Planning, Organization And Multi Tasking, Complex Problem Solving, Applied Probability, Budgeting And Forecasting, Agile Project Management, Sales/revenue Generation, Reporting And Analysis.
Free Chrome Extension
Find emails, phones & company data instantly
Download 750 million emails and 100 million phone numbers
Access emails and phone numbers of over 750 million business users. Instantly download verified profiles using 20+ filters, including location, job title, company, function, and industry.
Start your free trial