Ashley Akridge Email and Phone Number
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Marketing professional with over seventeen years of progressive experience in communications, public relations marketing, and product line management. Accomplished at team building, project management, and collaborating effectively with stakeholders, vendors, and clients.
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Coo / Marketing DirectorCountry Maid, Inc Nov 2022 - PresentWest Bend, Iowa, Us
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Marketing ManagerCountry Maid, Inc Sep 2018 - PresentWest Bend, Iowa, Us
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Brand & Product Line ManagerCountry Maid, Inc Oct 2013 - Sep 2018West Bend, Iowa, Us•Develop and communicate yearly product line marketing plans•Execute New Product Introduction process, Product Enhancement process and Product Change Request process•Engage in relevant market research, feedback analysis, and external agency partnerships to recommend strategies to better position CMI and subsequent brands•Conduct competitor and industry analysis for product line pricing•Monitor developments & trends in fields of marketing, communications, and public relations in fundraising and retail•Manage short and long term organizational goals and objectives•Create and manage budget•Create and maintain brand guidelines and strategies for all brands•Plan, develop and implement marketing and corporate communication strategies; internal and external•Oversee CMI’s communication, public relations, etc.•Intellectual Property Management•Assist in development of individual dealer marketing strategies
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Marketing Director/Iso 9001:2008 Lead AuditorPositech Corporation Mar 2007 - Oct 2013Laurens, Ia, Us•Created and implemented yearly marketing campaigns, goals, and objectives for a multi-million dollar company. Involved in strategic planning exercises including representative network plan.•Member of the Positech Leadership Team and managed direct reports.•Managed and grew four distinct brands and their brand messages.•Created and executed multiple public relations campaigns for brand mergers, new product announcements and company events.•Developed advertising campaigns, ad schedules and created ads; negotiated placements.•Created and managed company websites including updates, statistical information and reports and maintained brand messaging. Developed and executed PPC and keyword campaigns.•Shot and edited videos for company promotional use and sales materials.•Increased market share; conducted competitive analysis and bench marketing research.•Developed and managed marketing budget.•Managed company trademarks and patents.•Coordinated and supervised three annual industry tradeshows; including training and lead management.•Created marketing tools for inside sales and 40 representative groups.•Managed ISO 9001:2008 Quality Certification; hold both Lead Auditor and Internal Auditor Certifications.•Developed and managed social media and direct marketing campaigns including SEO and SEM.•Project managed various assignments including website development, representative training, lead and quote process and CRM. -
Marketing CoordinatorPositech Corporation Mar 2006 - 2007Laurens, Ia, Us
Ashley Akridge Skills
Ashley Akridge Education Details
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University Of Northern IowaPublic Relations -
North Iowa Area Community CollegeJournalism
Frequently Asked Questions about Ashley Akridge
What company does Ashley Akridge work for?
Ashley Akridge works for Country Maid, Inc
What is Ashley Akridge's role at the current company?
Ashley Akridge's current role is COO and Marketing Director at Country Maid.
What is Ashley Akridge's email address?
Ashley Akridge's email address is as****@****ech.com
What is Ashley Akridge's direct phone number?
Ashley Akridge's direct phone number is +141438*****
What schools did Ashley Akridge attend?
Ashley Akridge attended University Of Northern Iowa, North Iowa Area Community College.
What skills is Ashley Akridge known for?
Ashley Akridge has skills like Marketing Strategy, Marketing, Marketing Communications, Market Research, Marketing Management, Direct Marketing, Advertising, Public Relations, Market Planning, Product Marketing, Social Media Marketing, Trade Shows.
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