Ashley Aleksintser Pool Email & Phone Number

San Francisco, California, Us

San Francisco, California, Us

San Francisco, California, Us

- Executional lead for the Levi's Mobile App which grossed 60% above the 2020 fiscal year revenue goal- Lead for all Global App Reporting- Mastered three CMS platforms to upload, QA, and schedule all global app content for both America and Europe (i.e blogs, collaboration launches, app exclusive content)- Drove key app design and functionality changes by analyzing content performance and customer engagement via the Amplitude platform- Assisted with creation of the App Content Calendar and App Creative Briefs for both America and Europe- Created recap decks and in depth reporting for all global collaborations across America, Europe, and Asia as well as managed calendar for global collaborations + product launches.- Managed Curalate platform and all UGC content featured on app and levi.com

San Francisco, California, Us

- Directly impacted increases in engagement on Levi.com product pages via taxonomy, filters, sorting, imagery, linking strategies, and copy updates. - Owned creation of all Taxonomy (includes product naming based on SEO reccos, product attributes, and category creation)- Supported email, site, and app marketing by providing linking strategies, category creation, and product validation to ensure on time delivery and inventory of marketed styles. - Supported an elevated product focus on both Levi.com and the app by launching a new collection/collaboration/app exclusive drop at least 4 times a month.- Managed pre/post testing of on body imagery on Levi.com and provided recommendations based on analysis of data

Santa Monica, Ca, Us

- Conducted competitive research for the show Schitt's Creek by compiling digital ads, print ads and billboards- Presented original campaign and event ideas for the shows: Schitt's Creek, Flack, Florida Girls, and Big Brother- Worked with social to ensure digital banners and social video clips fit the necessary guidelines

San Francisco, California, Us

-Recommended strategies to increase the kid's business to 10% of Levi.com's total business (i.e on body imagery, increased tops and outerwear assortment)- Assisted with email marketing to ensure on time delivery of products and inventory- Pitched ideas to the CEO on ways to improve the Levi.com chat bot & how to incorporate AI in store and online

Blackfriars, London, Gb

-Assist customers and provide excellent customer service-Organize the makeup, jewelry, and shoe displays-Fold clothing, take inventory, and organize back stock

San Jose, Ca, Us

- Competed in a student competition to pitch a rebranding campaign for the eBay fashion division of eBay.com- Presented my ideas to eBay's head of marketing among other eBay executives- Chosen as the winner of the competition

Los Angeles, California, Us

-Dealt directly with customers by telephone and live chat and resolved customer complaints-Worked as the manager's personal assistant: filing contracts, invoices, etc.-Created the office's filing system in order for the office to have a more organized and productive environment