Covered various product areas and launches as core PMM across Ad Manager and App campaigns. Drove key product readiness launches in integrated marketing campaigns across scaled channels (events, blog posts, webinars, sales collateral, etc). Developed an advocacy program to amplify SMB voices on the importance of digital ads.

Managed CxO global program and events (Google-owned and 3P) strategy. Worked cross functionally with sales and exec stakeholders to manage audience acquisition strategy, ABM 1:1 and 1:few strategy, and development of programatic playbooks for execution in-region.

• Orchestrated an internal summit to educate 200+ marketing managers on strategic social marketing best practices• Developed a thought leadership library of social media insights featuring 20+ sources and scaled to 500+ marketing managers • Supported the rebranding of Maps via a social media strategy aimed at increasing daily mentions • Identified 5+ social media moments for CEO Sundar Pichai's visit to Nigeria leading to 240M social impressions

• Conducted extensive market research for new store openings• Conducted competitor analysis & analyzed consumer data to provide insights for improving honeygrow brand perception and associations• Wrote and edited blog posts for the website related to community engagement and support of other entrepreneurs and small businesses in the Philly area • Led and participated in on-the-field marketing initiatives such as sampling, flyering, tasting previews, and store openings

• Formulated a contingency plan for an SAP implementation for the largest food retailer in Africa • Vetted 10 potential clients and created benefit cases of 5 new digital integration service offerings through calls with the client contacts and extensive excel modeling and presentations

An international NGO, Women's Campaign International (WCI) empowers girls and women around the world to actively participate and fill leadership roles in the economy, community development, civil society, and peace building efforts. • Worked with the WCI president and executive director to manage communication with contacts and keep office operations running smoothly • Assisted with research and writing of 2 grant proposals, 3 program reports, and 1 quarterly report • Created 3 budgets for NGO programs for women's empowerment in Liberia, Rwanda, and Timor

• Worked with the VP of Strategy and Business Development to analyze and develop 3 operational strategy projects from initial planning stage to presentation to COO and other executives• Created the slide deck for a deal-closing sales pitch on a new Broadridge service offering• Produced extensive Excel spreadsheets to present data using pivot tables and VLOOKUPS