Ashley Clarkin Email & Phone Number

St. Louis, MO, US

St Louis, Missouri, United States

St Louis, Missouri, United States

St. Louis County, Missouri, United States

Responsible for driving innovation in trend development, expanding in-line product development, sourcing new product categories, and building artist relationships that align with current and target customer base. Oversee the development of trends based on consumer, lifestyle, and interior trends. Thorough understanding of all facets of the product.

Greater St. Louis Area

• Lead multiple account teams developing compelling product assortments within account pricing structures. Identified gaps to present design solutions and offer curated innovative products. Traveled to sales appointments.
• Executed projects from concept through completion, including defining goals, concept boards, collaborating with brands, design, production, and delivery.
• Developed comprehensive understanding of specific retail price points and margin structures within the home decor space and ensured all designs, product formats and presentations are priced competitively.
• Executed dynamic print and online catalogs from concept to completion, including merchandising, photography, and design.
• Communicated with product innovation and sourcing teams to ensure new designs and changes to product formats align with supplier strengths and manufacturing capabilities.
• Supervised Product Managers and Merchandisers, overseeing timelines, training, assigning Designers to projects and ensuring that design resources are allocated appropriately.

Greater St. Louis Area

• Executed product assortment and design solutions based on account specific aesthetic needs and pricing structures. Worked with all facets of the product development process from concept to production with data analysis.
• Drafted and implemented project briefs to execute strategy according to annual presentation calendar.
• Worked with graphic design team to create artwork that aligned with customer, Williamson Home, and broader industry trends; provided clear, compelling creative direction and accurate, constructive feedback to designers.
• Developed comprehensive understanding of specific customer product and/or art categories and ensured new designs and products aligned with those categories.
• Planned and directed the creation of impactful, visually stunning customer presentations for print and digital formats.

Greater St. Louis Area

• Increased retail sales +275% in two years by creating and managing all visual concepts for four retail locations; including planning, trend research, concept boards, buying, product assortment, store layout, and visual.
• Directed store teams on initiatives to drive KPIs that resulted in increased revenue and #######
• Built strong, sustainable relationships with vendors and suppliers through open communication, while preparing purchase orders.
• Managed all social media accounts, achieving a strong visible presence that built brand awareness.
• Collaborated with the creative director and design department of product styling for wholesale catalogs and marketing collateral.
• Created and led trade show booth design and product displays. Meeting with wholesale customers to inform and educate on product and branding.

St. Louis Galleria

• Responsible for the store's profitability, maintaining operational standards, customer service levels, budgeting and controlling labor, visual standards, staff development, inventory control, and training and recruiting
• Managed store operations with annual sales volumes of more than $5 million.
• Supervised 50+ employees in areas of assignment, delegation, and supervision including department managers, visual merchandising team, team leaders, and sales associates.
• Motivated high levels of employee morale and engagement by modeling excellent service behaviors, building productive relationships, establishing high standards, and coaching for performance.

Involve all aspects of the assigned department in collaboration with the Store Merchandiser with regard to: training, shipment placement, markdowns, transfers, merchandising and store standards Utilize Company reports daily to react to trends and drive businessPerform all store-level operational procedures accurately and in a timely fashion, in accordance.