Ashley Davis Email & Phone Number

Mijas Pueblo, Spain

• Hired midway through internship into fulltime staff to develop and implement a plan for restructuring course content and rebranding the leadership academy
• Collaborated with one of the directors to revise the current vision and mission of the academy to develop a strategic plan for the next one, five and ten years
• Mentored twenty to twenty-five interns bimonthly in three and six month cycles

• Managed cross functional teams of 5-7 people, budgets, ranging on average from $20,000 to $30,000 per project, client relationships, and product innovation
• Analyzed, reported, and presented data in the form of Primary Market Analysis Reports, Feasibility Studies, Pricing Studies, and Strategic Plans for over 150 YMCAs across the United States and internationally
• Identified and resolved technical and efficiency issues that threatened project timelines, quality of deliverables and product development

Asia

• Volunteered in eleven different countries throughout Asia, partnering with non-profits, anti-trafficking organizations, humanitarian aid projects, and education programs.
• Established vision and implemented daily feedback for a team of seven, regarding team dynamics and conflict resolution
• Consulted with 11 local partners to develop and evaluate their goals to better understand how short term teams could help accomplish them
• Secured over $18,000 in donations through networking, social media campaigns, community events, and t-shirt sales

• Oversaw a multitude of projects including seasonal campaigns and health condition platforms from kickoff to final asset delivery
• Assisted with the production of a television spot and implementation of a national promotion for Cooper Tire
• Provided new insights on the industries competitive landscape

• Created and implemented a fully integrated marketing campaign to increase awareness and perceptions of the Chevrolet brand among generation Y, which yielded over 750,000 quality impressions
• Conceptualized, planned, and executed an interactive campus event, which attracted more than 500 students
• Led a team of 5, while successfully managing a $3,000 budget, and achieved an ROI of over 550%

• Initiated, organized, and implemented 2 major events in conjunction with the Pittsburgh Technology Council
• Secured test drives with Mayor Luke Ravenstahl and executives from Alcoa, Bayer, Eaton, Ansys, and more
• Generated approximately $1,000,000 of new business for Chevrolet

• Serviced all of the advertising needs of up to 30 South Oakland businesses at any given time
• Provided creative suggestions, designed spec ads, proposals, and campaigns, and signed clients to contracts
• Named “Rep of the Month” for September and averaged roughly 134% of my quota each month

• Managed an ad campaign from inception to completion
• Facilitated projects within the agency and provided relevant ideas to improve methods, process, and \ performance
• Developed competitive analyses of multiple clients and industries and compiled research on client recommendations
• Attended client meetings, photo shoots, staff meetings, audio recordings, and status meetings

• Conceptualized, directed, shot, produced, and edited a television commercial for Cartridge World, which aired in Pittsburgh
• Developed a marketing strategy to improve sales and increase market share
• Created a sales presentation and made over seventy five sales calls

Bachelor Of Science In Business Administration, Marketing

Education record