Ashley Hayes Email & Phone Number

Charlotte, North Carolina, US

Develop and execute digital content strategies that align with Truist Financial's overall business objectives and target audience.Collaborate with cross-functional teams including marketing, design, and product to ensure cohesive and effective content campaigns.Manage the production and distribution of high-quality digital content across various.

New York, NY, US

Led content strategy for Lippincott's Engineering, Innovation, and Experience team. Oversaw high-level content strategy supporting the implementation of new brand voice imperatives and the enhancement of user experiences.Defined, grew, accelerated. and socialized the digital practice and the role of content.Worked with colleagues to deliver holistic and.

Montreal, Quebec, CA

Promoted to leadership of long-term user experience project for national telecom brand, overseeing all content efforts.Mentored and supported content leads on various platforms with an eye toward consistency, best practices, and efficiencies.Monitored writers' and content leads' workload and assisted with content initiatives when necessary.Served as client.

Montreal, Quebec, CA

Delivered user experience content on business-to-business platforms for national telecom brand as part of long-term project.Evangelized UX best practices and human-centered design thinking.Managed team of writers, monitoring workload and assignments.Worked with project manager to ensure on-time delivery of assigned work.Built relationships with product.

Atlanta, GA, US

Executed the identified content strategy that aligned with short- and long-term marketing goals and objectives.Collaborated with marketing and UX team to edit site content and improve upon the Equifax customer acquisition experience.Edited, proofread and improved content produced by others in the organization. Worked with SEO team and agency partners to.

US

Guided editorial development of health news content across many medical condition and wellness/lifestyle topics. Produced, edited and delivered web content, collaborating with medical reviewers, designers, photo editors, freelance writers/editors, and programmers as neededWorked closely with social media team on strategic delivery of on-brand.

Atlanta, US

Oversaw all aspects of CNN.com/Health – selecting, editing, and building contentManaged a team of three writers, assigning stories and helping shape and craft pieces; managed paid freelancers and other contributors.Worked closely with CNN's Medical Unit (television production) on collaboration and cross-promotionPrimary contact for marketing, sales and.

Atlanta, US

Gathered relevant/timely information from CNN staffers worldwide to produce stories and assure consistent reporting for CNN's multiple platforms, which include TV/Radio networks in multiple countries, web pages in seven languages and multiple social networking sites. Served as editorial, sourcing and ethics tripwire in support of the networks and.

Ba, Corporate Journalism; Psychology And Public Relations Minors

Senior Journalists Seminar, 2011