Responsible for all countertop blending categories.Manages a team of direct reports.Envisions 3 year product roadmap, communicates prioritization and assesses resources. Leads NPD through a 6 step stage gate process including situational analysis, consumer research, business case, profitability guardrails, promotions, VOC, product requirements, 5 year financial model and product/channel launch plan.Brainstorms and ideates new innovations and growth lanes.Product lead for Costco, Amazon, Vitamix.com, WIlliams Sonoma, QVC and other large retailers.Strategizes channel management and multi-channel plan activities for mass retail.Leads SKU rationalization efforts, end of life and phaseout plans through PLM.Department expert in processes and operations.

Leads projects in new product development through a 6 step stage gate process including situational analysis, business case, VOC, product requirements and 5 year financial model.Manages direct reports - 2 Associate Product Managers.Creates color strategy for new product color palettes and retailer exclusives.Develops and executes plans for slow moving excess inventory and components - moved over $7M to date.Collaborates on 3 year product roadmap, prioritization and resources.Product lead on value enhancement projects for our current household products.Product and Project manager for all QVC projects- provides strategic direction, profitability analysis, business case and project timelines.Launches all new domestic product to mass retail including go-to-market strategy.Manages phase out plans for discontinued products.Executes channel management and multi-channel plan activities for mass retail.Provides pricing and SKU rationalization.Manages all domestic product change requests.

Responsible for driving domestic household derivatives for all channels.Program manager and Product manager for all QVC projects- provides strategy, product direction, financial models and product launch timelines.Executes channel management activities for mass retail.Works cross-functionally to represent customer requirements and provide/retrieve project details.Leads projects in new product development using a 6 step stage gate process.Analyzes financial models and is accountable for cost and profitability of programs.Provides pricing and SKU rationalization.Manages all domestic product change requests.

Plan and execute all marketing strategies and product management activities.Works across all functions to obtain critical information for marketing projects and reporting.Manages our product coding (SKU) by industry and new product launches.Analyzes over $11M of data to generate monthly marketing reports by industry, products and key drivers.Supports the assessment, development, and promotion of new product launches through the stage-gate process.Develops focused market specific sales tools to help communicate and capture the value we provide to customers and expand profitable growth and assist commercial team in closing new business.Serves as the project manager for assigned programs.Created and oversees app database and app customer requests.Responsible for sales lead management and campaigns.Tracks and organizes advertising schedules.Executes and coordinates details in preparation for trade shows and customer innovation days.Creates and updates marketing literature and show displays.

Captured VOC to obtain recurring themes regarding consumers’ perceptions on new products and store displays.Built presentations and visually depicted research findings through graphs, charts and tables to present to clients.Created market research intelligence questioning for external and internal studies for major brands and employee surveys.Recruited focus group participants and organized focus group events.

Reassessed and critiqued original marketing plan for OnForce LFT.Created multi-generational progression plan with technological gaps.Prepared competitive landscape detailed with value propositions and product comparisons.Conducted market research to segment target markets and applications.Generated lead lists for commercial sales team.Revised original collateral, marketing communications, website, and advertisements.

Built strong on-going client relationships based on exceptional service and trust.Analyzed team and individual goals to achieve quarterly targets of over $500K new business.Accomplished increasing operational audit score by more than 30% by improving cash and filing procedures.Serviced clients in account opening and maintenance, loan inquiries, and financial advice.Responsible for sales in forms of cross-selling, customer relationship building, and lead generation.