The Director of Marketing is responsible for marketing promotion and sales development through all channels. I am responsible for undertaking specific studies and data analysis to support marketing efforts and desired results. My current responsibilities include, but are not limited to:Building Distributor Relationships including adding New Products, Auditing & Managing Product Portfolios, and Marketing, & Ad generationData Analysis, Trend Identification, & Sales ForecastingWebsite Management, Content Creation & DesignManage, Create & Execute all marketing campaignsCreate & Design Promotional Material, Flyers, AdsOversee, Design and generate content for New Product Catalog each yearParticipate and help coordinate our participation in Trade ShowsFacilitate Innovation through our New Product Development CycleCoordinate and Lead our in-office Lean Initiatives

was responsible for building our E-Marketing Department, from brainstorming meetings to establishing and implementing all procedures. Solely responsible for establishing the department’s SOP. Increased the company’s ROI by establishing new Email Marketing Campaign Responsible for campaign received by over 3 million potential customers Content generation Responsible for helping company acquire thousands of new leads while Demographic research Up-to-date with laws/regulations A/B Split Testing, marketing automation and Reporting Data Analysis for Multiple Sectors of the Company Ability to communicate with all levels of the company.

Providing over the top customer service and effectively marketing our program offerings. Host in-person presentations and group meetings to provide information regarding enrollment Establish and foster productive customer relationships with current and prospective students Meet recruitment and enrollment targets Stay up-to-date with demographics and competitor analysis Collaborate with internal team members to review, document and execute procedures Provide input and recommendations to improve objectives Excellent communication skills New lead acquisition Out-of-State Travel Provided executive support by coordinating various office functions. Create Reports to help with Data Analysis