Ashley Lay Email & Phone Number

Milton, Fl, Us

Milton, Florida, United States

Leads the marketing, branding, internal and external communications for the college. Primary outreach includes secondary and post-secondary prospective students and community leaders. Online curriculum coordination and facilitation. Experience developing marketing plans, content and integrated marketing campaigns. Tasked with social media communications, promotional material design and procurement, curriculum guide design, editing and production and event coordination.

Managed the business development initiatives throughout Northwest Florida representing a counsulting transportation and construction communications firm. Reached out through calls, emails, visits and industry events. Experience in proposal writing, creating presentation materials and presentations.• Public Information Officer for various design and construction projects• Supported nationwide client marketing efforts for various planning and transit agencies• Coordination of design and execution of deliverable materials• Public Hearing / Public Meeting Coordination• Specialized in Social Media Marketing• Provided surveys, feedback and data to clients to make informed strategic decisions• Served on Communications Committee for industry-wide event, Northwest Florida Construction Career Days, while building relationships with current and future clients• Database Management• Website Management• Account / Contacts Management

Milton, Fl

Represented constituency of 9,316. Oversaw $22,883,105 budget.• Legislative advocate for county, state and federal issues and projects through meetings both locally and in Tallahassee and Washington DC • Chair of Growth, Development and Annexation Committee• Continuing to build and maintain relationships with the media including Santa Rosa Press Gazette, Pensacola News Journal and WEAR Channel 3 News• Member on L.E.A.P. Committee who reinstated the Milton Youth Council • Participant in the Florida League of Cities Institute for Elected Municipal Officials and continuing education in ethics• Service on GD&A, Public Works, Parks and Recreation and LEAP committees alongside the Downtown Redevelopment Advisory Board• Coordination of meetings with Department of Transportation officials, city staff and county officials for a PD&E study of HWY 90

Milton, Fl

Directed majority of daily business operations. Designed logos and layouts. Managed art preparation, layouts, product development, corporate sales, and customer service efforts. Supervised, trained and mentored staff.• Drove business start-up efforts• Planned product lines and added new services• Hired staff• Acquired new accounts through networking efforts• Led fundraising efforts that generated $6K+ for company charity.• Designed vector artwork for clients

Atlanta, Ga

Educated staff about selling points of products and services via internal newsletters, email, intranet, and in-branch visits. Managed consumer marketing efforts; maintained website, collaborated with advertising agencies to create marketing collateral, launched new products, produced newsletters, fielded emails, and compiled direct mail campaign lists. • Collaborated with ad agency to design campaign regarding office relocation; coordinated series of 3 mailers, website campaign, and email campaign announcing event. • Created Emergency Guide detailing what information should be released to media, which staff members would be involved, and action steps for handling emergencies. • Produced member newsletters• Performed website updates

Orlando, Florida

Tampa Bay, Fl

Bachelor'S Degree, Advertising And Public Relations

High School Diploma