Responsible for leading and executing on the strategy of recruitment marketing, sourcing and early career initiatives. Leading all talent attraction efforts including proactive sourcing, enterprise wide internship program, external digital presence of Farmers talent brand. Partnering on all hiring initiatives for promotion internally and externally. Manage proactive sourcing for high volume and hard to fill roles with a focus on diversity. Develop, manage and amplify marketing and communication plans end to end while evaluating KPI's. Partner with stakeholder on social media regulations, awareness, and overall brand protection. Partner with all lines of business on events and sponsorship opportunities to expand the the talent brand and knowledge of Farmers Great Place to Work. Work with external organizations to publicize the Farmers brand and opportunities. Execution and management of employee advocacy through social media rolled out to the whole organization. Lead a team of experts in areas that include: social media, design, sourcing, advertisement, marketing and early careers.

Responsible for managing change during an IT transformation within the Digital Marketing space. Built internal web and mobile teams by attracting software developer talent in house. Managed existing employees, budget and projects. Worked closely with executive head and leadership team to create a new environment to support agile and innovation.

Managed a medical billing account for a radiology practice in Beverly Hills. Responsible for overall claim satisfaction, claims follow up with multiple insurance carriers (PPO/HMO, Mcare, Medi-cal, WC and PI liens). Worked closely with doctors and staff on strategy to maximize claim payment and appeals. Stayed current with HPPA compliance, primary coding and diagnosis codes for correct billing procedures.