Ashley Perkins Email and Phone Number

• Enabled delivery of record business results by aligning associates via strategic communications for major business rhythms• Developed 50+ major presentations; wrote / edited 300+ articles / intranet posts and 425+ HR emails • Developed and executed new annual strategic business planning process, leveraging technology & communications best practices to complete robust strategic business plan with $50K cost savings & 50% cycle time reduction• Envisaged new “Eagle Award” tradition, and worked with 40+ cross-functional teams across 12 countries to develop viral recognition video in-house ($40K savings); Planned week-long recognition program for ~100 attendees annually• Cultivated strategic relationships with community partners in support of charitable giving mission (each year: $500K+ donations managed, ~$250K funds raised, ~500 volunteers coordinated)• Managed presentations and logistics for 12 quarterly Global Communications Meetings, streamed live to over 50 locations and thousands of attendees; reinvigorated sessions with new format and improved accessibility (record attendance)• Leveraged intranet platform for unprecedented divisional intranet engagement (50% increase in user-/readership)• Partnered with local university and newly formed SBD innovation team to spearhead innovation engagement

Supported Communications Manager for CDIY division in developing and deploying internal communications initiatives, including written communications (articles, web copy, emails, talking points), visual communications (PowerPoint, video) and coordination of meetings & events (annual Leadership Meetings, quarterly Global Communications Meetings, monthly HR Communications Meetings, etc.). Redesigned and relaunched global, divisional intranet.

Supported the Global VP of HR and Communications Manager in identifying, designing, and developing internal communication programs and HR initiatives for the CDIY division (18,000+ associates / $5B revenues). Played key role in coordination and execution of large-scale employee events and high-level leadership meetings.

Researched, wrote, and edited news and blog articles that promoted public awareness of environmental issues and sustainability initiatives.

Trained and coached new employees on restaurant operations and standards in a classroom setting. Led teams to execute large banquets - managing resources, logistics, and budgets. Marketed restaurant’s banquet services at outside events.

Provided administrative support for all design projects, working with designer, vendors, and clients. Established and maintained portfolios, helped to prepare design presentations and execute design plans.

Raised nearly $10,000 independently and petitioned thousands of constituents to support the Global Warming Solutions Act in the MA Senate; legislation successfully passed March 6, 2008. Coordinated team canvass logistics based on study and analysis of town demographics, statistics, and layout, etc. Trained canvassers daily on various techniques for effective grassroots fund-raising.