Ashley Peters Email and Phone Number
Once described as a ‘sparkplug, champagne personified, and a smiley face on wheels’, you will no doubt have fun on a ride with Ash. Since arriving in NZ in 2005, Ashley Peters has set up multiple bike organisations in New Zealand, largely focused on helping others enjoy mountain biking just as much as she does. As the founder of WORD (www.word.org.nz) Ash has created a huge community of riders through this non profit youth mountain bike organisation. With a mission to support growth through adventure, WORD rides with over 1000 rangatahi per year with 80 Instructors and 40 Assistant Instructors across Wellington, Wānaka, and Christchurch!Ash has also been instrumental in establishing the NZ Mountain Bike Instructor Qualifications with NZOIA and Skills Active. She is one of 4 people in NZ to hold the MTB Level 2 Assessor qualification and enjoys helping others become amazing instructors. As a technical expert with Adventure Mark, Ash also assists organisations around Aotearoa to develop and upskill their instructor training and safety management processes. She was put her on this planet to bring some sunshine, we’re just lucky it comes in the form of mountain biking and baked goodies.
Word - Nz Youth Mountain Biking!
View- Website:
- word.org.nz
- Employees:
- 12
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Founder And CeoWord - Nz Youth Mountain Biking!Queenstown, Ota, Nz -
Founder/ CeoWord - Nz Youth Mountain Biking! Jan 2013 - PresentNew ZealandWORD (World Off-road Riding Department) is a youth mountain bike charity founded in 2013 on a mission to change the world one ride at a time! We provide after school programmes, holiday camps, and events for over 1000, 7-17 year old tamariki & rangitahi throughout Aotearoa. We are committed and passionate about creating awesome experiences to build youth confidence, develop new friendships, and foster a life-long love of mountain biking. www.word.org.nz -
Technical ExpertAdventuremark™ Jul 2019 - PresentNew ZealandAdventureMark™ is New Zealand's largest adventure activity certification body. We work with over 200 operators here in New Zealand and in several countries worldwide. Our certifications are Internationally recognised as meeting the highest levels of safety in adventure activities.AdventureMark™ is a JAS-ANZ accredited and WorkSafe NZ approved Certification Body for its Blue AdventureMark™ Certification under the New Zealand Adventure Activities Certification Scheme. AdventureMark auditors are unique in that most have spent the majority of their careers running operations and managing risk in remote, high-risk environments. They are highly professional, practical, and understand the unique challenges associated with delivering adventurous activities safely. We aim to ensure safe travel for all visitors undertaking adventure tourism and activities in New Zealand, as well as providing adventure certification, adventure tourism audits, outdoor education safety audits, and event safety certification.Supported by robust auditing processes and business systems, AdventureMark™ delivers a highly professional and cost-effective auditing service, delivered by people with a passion for the outdoors. -
Mtb Instructor AssessorNew Zealand Outdoor Instructor Association (Nzoia) Oct 2018 - PresentNZOIA Assessors are among the most highly regarded, qualified and experienced people in the outdoor sector. This is the pinnacle of achievement for an outdoor instructor in New Zealand and a recognition of the highest level of competence, and the ability to judge competence in others. https://www.nzoia.org.nz/
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Director/Mtb InstructorJoyride- Mtb Skills Courses Oct 2014 - Apr 2023New ZealandWe give you the knowledge to develop your skills, confidence to push your boundaries and encouragement to enjoy the ride.Over the past 5 years we have been on a journey of discovery. Through national and international instructing programmes, countless books, and chats over beers we have developed a series of mountain bike skills courses to enable you to enjoy the ride just as much as we do. We call it JoyRide. Professional, rider focused and a hell of a lot of fun.The journey of discovery continues…just as we are encouraging you to learn more, we are pushing our own boundaries. Ash has spent the last 3 years with Skills Active and NZOIA developing the NZ Mountain Bike Instructor Qualifications. This National Qualification is now available and Joyride provides instructor training as well as assessment for the qualification. JoyRide is setting the standard of riding and instructing…one ride at a time.
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Cycle Tour LeaderEscape Adventures Nz 2013 - 2017WorldwideA little company with a big heart. These adventurous off road cycle tours take place in stunning and interesting locations around the world. The people who join the tours are are rewarded with breathtaking scenery, local accommodation, beautiful food, and a strong sense of community. Trips touch your soul and stay in your memory forever. Destinations included Kyrgyzstan, Cambodia, Fiji, and China.
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Owner/Tour GuideBike Wellington 2012 - Jan 2015Welcome to our playground! Bike Wellington runs half day and full day mountain bike tours in Wellington, New Zealand.
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National CoordinatorNz Transport Agency 2011 - 2012Wellington & Wairarapa, New ZealandCoordinator of the NZ Bikewise programme, a month long series of events to encourage New Zealanders to ride bikes! -
Event OrganizerWellington City Council 2008 - 2010Wellington & Wairarapa, New ZealandCoordinating outdoor programmes and events specialising in recreation. Events included the kids KiwiTri, Push Play Outdoor Festival, and Cycle into Summer. -
Youth Outdoor InstructorYmca Christchurch 2006 - 2008Christchurch, NzOutdoor Instructor for school groups and holiday programmes. Lead Instructor on week long holiday camps including ski and outdoor adventure trips. Diverse groups ranged from 8-17 year olds.
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Friday Club FacilitatorYmca Christchurch 2006 - 2008Christchurch NzFriday Club is a recreation club for adults with disabilities. This social get-together for intellectually and physically disabled adults runs every week during the school term, with all kinds of activities such as swimming, arts and crafts, bowling, movies and indoor climbing. We also go on field trips to various venues around the city.
Ashley Peters Skills
Ashley Peters Education Details
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Elementary Education And Teaching -
Parks, Recreation And Leisure Studies -
Parks, Recreation And Leisure Studies -
Parks, Recreation And Leisure Studies
Frequently Asked Questions about Ashley Peters
What company does Ashley Peters work for?
Ashley Peters works for Word - Nz Youth Mountain Biking!
What is Ashley Peters's role at the current company?
Ashley Peters's current role is Founder and CEO.
What schools did Ashley Peters attend?
Ashley Peters attended Victoria University Of Wellington, Northern Arizona University, Lincoln University (Nz), Colorado State University.
What skills is Ashley Peters known for?
Ashley Peters has skills like Event Management, Outdoor Recreation, Mountain Biking, Sports Marketing, Event Planning, Coaching, Adventure Travel, Social Media, Social Media Marketing, Sports Management, Public Speaking, Marketing Strategy.
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