Ashley Rawlins Email & Phone Number

Dallas, Tx, Us

United States

United States

• Led the develop of high-quality health and wellness content through the research, writing, and editing of various educational and marketing content. Collaborated with Head of Content, Marketing, and Design in the development of content strategy and optimization of resource effectiveness.• Project Management of content development. Partner with internal and external stakeholders to ensure content is meeting objectives, requirements, and is completed on time. • Developed evidence-based clinical education content in various formats, including multi-media continued education, training materials, and learning and development resources designed to support the ongoing development needs of clinical staff, and business expansion efforts.• Defined medical communication standards to ensure alignment of content relevance, evidence-based resource utilization, health literacy standards, and consistent use of voice and tone to optimize patient engagement and health outcomes. Enhanced consumer engagement 33%• Implemented comprehensive SEO strategies, including thorough keyword research, on-page optimization, and effective content structuring, resulting in a significant increase in organic search traffic and improved search engine rankings.

Remote

- Lead cross-functional teams to develop, launch, and refine clinical interventions for various women’s and pelvic health programs, leveraging evidence-based research, member feedback, and cross-functional collaboration to enhance patient engagement, elevate clinical quality, and drive business growth.- Effectively facilitated program support, including input solicitation, issue resolution, and ongoing monitoring of programmatic and operational effectiveness.- Leverage clinical expertise rehabilitation to serve as a trusted subject matter expert for national editorial media and healthcare partnerships. Deliver educational webinars at local, state, and national levels, disseminating critical insights and best practices to healthcare professionals and patients, promoting brand recognition and fostering strategic alliances.- Collaborate seamlessly with clinicians, operations, and product teams to transform clinical workflows, implement cutting-edge health technologies, optimize business operations, and pioneer evidence-based clinical programs. These initiatives significantly enhanced operational efficiency, markedly elevated the quality of patient care experiences, and contributed to impressive business outcomes.- Lead comprehensive clinical training and continuing education initiatives for clinical staff across diverse locations and virtually nationwide, translating complex clinical concepts into accessible knowledge. Created and delivered over 100 educational webinars and learning modules, developing unique educational content spanning 51 health conditions. This extensive educational effort led to a remarkable 25% increase in participant knowledge retention and alignment with current clinical practice guidelines, reinforcing a culture of clinical excellence and knowledge dissemination.

- Provide critical and unbiased assessment of research quality, accuracy of findings, and relevance of the topic for profession or journal submission.- Collaborate with key stakeholders to implement feedback mechanisms which significantly improve the quality and effectiveness of manuscripts.- Enhance the manuscript development process by editing, proofreading, and writing copy, ensuring precise grammar, consistent style, and compelling content.- Demonstrate expertise in editing manuscripts to ensure clarity, coherence, and adherence to style guidelines, resulting in improved readability and publication success.

Dallas/Fort Worth Area

- Pioneered an innovative healthcare delivery model, resulting in a 30% increase in patient compliance and a 20% improvement in clinical outcomes, specifically tailored for pregnancy and postpartum care.- Demonstrated expertise in managing all clinical aspects of healthcare practice, ensuring uncompromised patient care quality and adherence to healthcare best practices.- Effectively managed financial operations, including billing and regulatory compliance, maintaining adherence to healthcare regulations and standards, which is crucial for clinical program success.

- Collaborated in a multidisciplinary healthcare team to provide effective and collaborative pelvic physical therapy care as lead physical therapist, demonstrating strong teamwork and clinical expertise.- Recognized for organization skills and critical thinking abilities and promoted to manage patient referrals. Introduced a referral management program that achieved a 30% reduction in patient wait times, significantly enhancing the overall patient experience.- Designed a comprehensive curriculum for a pelvic health elective course tailored to doctorate-level physical therapy students. Recognized for outstanding leadership and expertise, I was rapidly promoted to Course Director within one year of co-leading the course. As the Course Director, I oversaw its growth and development into a highly regarded program, exemplifying my skills in educational design and leadership.

Doctor Of Physical Therapy, Physical Therapy

Doctorate, Physical Therapy

Bachelor'S Degree, Statistics

Activities and Societies: Collegiate Track and Field