Senior Marketing Associate
Boston, Ma, Us
TribalVision is a New England based digital marketing agency that serves as an outsourced marketing resource to ensure client's marketing dollars go farther and work harder. - Managed and implemented the overall marketing strategy for client accounts in a variety of industries including SaaS, healthcare, professional services, printing, shipping, and baby products- Coordinated day-to-day responsibilities of direct reports to drive campaign success across channels such as Facebook, Instagram, LinkedIn, Paid Search, SEO, HubSpot, MailChimp, and others- Edited, uploaded, and managed content on several Content Management Systems including WordPress and HubSpot - Analyzed campaign key performance indicators on a monthly basis with robust reporting to guide decision-making for future initiatives - Collaborated with internal teams and clients on a weekly basis to align on project goals, priorities, and big-picture strategy for long-term growth- Coordinate with vendors and project managed specialized projects such as website development, videography, photography, and asset design