Ashley Sofranac Email & Phone Number

Livermore, CA, US

Danville, California, United States

Extended Bay Area

Silicon Valley

San Jose, California, United States

• Responsible for driving profitable sales growth by generating new customers and penetrating current customers. Drive sales opportunities through CRM tools, and establish both virtual and face-to-face relationships as.
• Created and currently implement a sales action plan with objectives and business impact strategies to increase revenue and aggressively acquire new accounts.
• Independently maintain and nurture existing client relationships including, but not limited to; performing quarterly client satisfaction checks and fully leveraging the client revenue and gross profit opportunity
• Created and maintained a new clientele base of over 200 hiring managers since September 2018

Brentwood, CA

• Direct recruiting, interviewing, and selection of employees to fill vacant positions for two restaurants. Supported accounting processes and procedures by ensuring weekly deposits were made, invoicing, and other core.
• Partnered closely with the chef on selective ordering and monitored ordering trends which led to a reduction in food costs in first two months of business by 10%.
• Minimized labor costs at Attraversiamo by 10% in first two months
• Instrumental in developing a wine list for a Attraversiamo that included over 40 imported wines

South Bay

• Managed a team of five Account Sales Executives and two Assistant Sales Executive from South Peninsula to Fresno overseeing 225 accounts.
• Account and managed reps day to day tasks including but not limited to: Sales Numbers, Ranking Reports, Relationships, Incentives, Displays, and Value to company
• Attended bi-monthly meetings with Regional Manager and Vice President of Sales to manage sales numbers
• Recruited, interviewed and trained new employees
• Compiled daily trackers to keep track of sales, and each reps personal success
• Held bi-monthly meetings with team to insure goals are being hit

South Bay, California

• Conducted regular service calls for current wine programs to over 40 grocery and drug store accounts
• Established & maintained rapport with chain store managers, liquor department managers, and other store personnel
• Completed and managed daily preplans, recaps, IRI reports and distribution reports
• Assigned trainer throughout Northern California
• District Manager in Training for Northern California for Q1 and Q2 of FY16
• #1 Sales Representative of 50 in the Los Gatos territory 4 out of 5 months of FY16

Danville, California

-Managed staff of 20+ employees. -Organized meetings and operations as well as different events that were hosted weekly. -Managed scheduling and maintained an organized staff and work environment. -Managed all profit and loss percentages as well as monthly inventory. -Managed/ran financial reports and submitted labor and payroll numbers. -Created.

Alamo, CA

-Responsible for wholesale in Northern California for all brands under McGah Family Cellars.-Maintained and managed sales territory, opened new accounts for on-premise, off-premise and direct to consumers-Management of a sales territory-calling on grocery stores, restaurants and wine bars in an existing territory-Ongoing sales efforts to increase sales and.

Interior Design

Education record