Ashley Tilley

Ashley Tilley Email and Phone Number

Fractional Marketing & Communications Professional Working Exclusively With Not-For-Profits. Let's Make A Difference Together. @ NFP Communications
Ashley Tilley's Location
Toronto, Ontario, Canada, Canada
Ashley Tilley's Contact Details

Ashley Tilley personal email

About Ashley Tilley

With 14 years of experience, Ashley Tilley is intimately familiar with the world of communications and marketing. Her impressive work history – including years spent in public relations, digital marketing, and community engagement – soon led to the start of her own business as a Fractional Marketing and Communications Consultant, launched in 2019.​Positioning herself as a valuable, comprehensive resource for everything marketing-related, Ashley’s service offerings include communications strategy, web design, social media management, event coordination, SEO and content creation. Although she has spent time working in a diverse range of industries, her true passion is for the non-profit world, where she has over a decade of direct experience. She's worked with a variety of clients in a number of sectors, including ABC Life Literacy Canada, Canadian Mental Health Association, Toronto Region Immigrant Employment Council, Ontario Association of Mental Health Professionals, SolveYourDebts.com, and the College of Psychologists of Ontario.Ashley has the innate ability to apply innovation, organization and leadership to every communications project she manages. The review and analysis of an organization’s past marketing efforts form the foundation of her effective and efficient approach.Whether hired for a short-term project or as a long-term partner, Ashley offers high-level strategic support that’s flexible to an organization’s specific needs. In hiring her, organizations can benefit from her expertise without the commitment and expense of a full-time hire.​Ashley's unique, experienced approach to marketing consistently produces extensive cost-savings – and impressive results – for the organizations she works with.​Outsourcing your marketing needs has never been easier. You can trust your organization in the hands of Ashley and her team.​

Ashley Tilley's Current Company Details
NFP Communications

Nfp Communications

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Fractional Marketing & Communications Professional Working Exclusively With Not-For-Profits. Let's Make A Difference Together.
Ashley Tilley Work Experience Details
  • Nfp Communications
    Founder
    Nfp Communications Apr 2019 - Present
    Greater Toronto Area, Canada
    I provide fractional marketing and communications support for clients in the non-profit space. Services include communications strategy, web design, social media, content marketing, social media advertising, project management and event management.Past & Current Clients Include: ABC Life Literacy Canada, Canadian Mental Health Association, Toronto Region Immigrant Employment Council, Ontario Association of Mental Health Professionals, SolveYourDebts.com, College of Psychologists of Ontario
  • Solo Web Design
    Founder
    Solo Web Design Oct 2017 - Present
    Toronto, Canada Area
    At Solo Web Design, I create professional, affordable websites for small business owners and entrepreneurs. In addition to web design, I also offer marketing consulting, SEO services, online advertising, content marketing and social media management.
  • Search Engine People Inc.
    Account Manager
    Search Engine People Inc. May 2018 - Mar 2019
    Pickering, Ontario, Canada
  • Raf Benevolent Fund
    Pr Officer (Maternity Cover)
    Raf Benevolent Fund Apr 2017 - Oct 2017
    London, Greater London, United Kingdom
    • Identified strong story opportunities to secure positive coverage of welfare programs in media outlets such as iTV, The Sun and The Daily Mirror.• Introduced a new monthly measurement report to track communications efforts and demonstrate its value to senior management.• Led the PR strategy and execution for a national fundraising campaign which successfully reached its target of raising £1.5 million for the charity. • Implemented a weekly news meeting to improve communication between internal teams, capitalize on content and media opportunities, and identify any issues on the news agenda that could affect the charity.
  • Sainsbury'S
    Freelance Pr, Corporate Communications
    Sainsbury'S Aug 2016 - Apr 2017
    London, United Kingdom
    • Planned and executed the media grand opening of a new flagship supermarket, overseeing all elements such as logistics, invitations, media outreach, press release, key messages and briefing books, among other tasks.• Oversaw incoming enquiries to the busy press office, liaising with key members of the business to draft responses in a timely manner or escalate more complex issues where necessary.• Organized several media dinners to build relationships with key journalists and provide an ongoing opportunity for senior-level executives to speak to press openly about the business.• Identified key corporate storylines and proactively pitched media, securing coverage in national outlets such as The Daily Mirror, Metro, The Independent and Daily Star.
  • 4Children
    Events & Marketing Manager
    4Children Jan 2016 - Aug 2016
    London, United Kingdom
    • Developed and implemented an annual events program, overseeing all aspects such as sourcing speakers, hiring venues and suppliers, managing budgets, running marketing campaigns and managing logistics, ultimately aiming to generate £100K+ annually for the charity.• Achieved a 50% reduction in print costs for the year by conducting a cost analysis of the publications for sale and identifying an opportunity to better forecast sales and streamline the printing process.• Rejuvenated membership program through ROI analysis, subsequently reducing £5000 in annual costs whilst simultaneously improving value for members.• Developed strategic sponsorship proposals for national health conference, successfully garnering £4000 in sponsorship for the event help offset costs.• Managed and mentored Events and Membership Officer, providing guidance and counsel where needed while supporting and stimulating professional growth and development.
  • 4Children
    Marketing Communications Project Lead
    4Children Nov 2015 - Jan 2016
    London, United Kingdom
    • Implemented a marketing communications strategy for a new government-funded project that successfully increased awareness, shifted industry perceptions from negative to positive and gained new registrations.• Garnered eight positive news stories throughout the course of the three-month project, including a four-page spread in a top trade outlet and an interview on BBC Radio 4’s You and Yours programme.• Created and developed several communication tools and resources for the project including a marketing toolkit, case studies and FAQs, generating more than 200 unique downloads within three months.• Implemented a digital strategy that increased traffic to the website by 146% in just two short months.
  • Canada Goose Inc
    Communications Specialist
    Canada Goose Inc Oct 2012 - Oct 2015
    Toronto, Canada Area
    • Working collaboratively with PR agencies, successfully garnered positive news coverage through proactive and reactive media relations, subsequently building brand awareness in key markets including Canada and the U.S. • Ensured positive brand positioning and key message delivery by coaching executive-level spokespeople and facilitating interviews for top tier media outlets such as The TODAY Show.• Led the communications strategy for the official launch of the new factory and corporate headquarters, which involved planning and hosting a three-day international press trip for 15 journalists as well as an on-site event for local media and employees.• Supported government relations initiatives by working as part of a select confidential team to plan, stage and execute a media photo opportunity with the Prime Minister on a day’s notice. • Launched the brand’s consumer-facing magazine both online and offline, overseeing the strategic vision and day-to-day elements such as identifying editorial opportunities, drafting content, managing graphic designers and printers as well as monitoring the budget. • Mitigated risk of potential crises by conducting thorough research and developing internal and public-facing communications well in advance of arising situations.
  • Freelance
    Freelance Editor
    Freelance Jan 2010 - Jan 2015
    Toronto, Canada Area
    • Edited election campaign pieces and other marketing material for two Toronto District School Board trustees to ensure proper grammar, consistency and Canadian Press Style.
  • Abc Life Literacy Canada
    Communications Coordinator
    Abc Life Literacy Canada May 2008 - Oct 2012
    Toronto, Canada Area
    • Developed a new creative concept for a national annual literacy campaign that increased media coverage by 100% compared to the previous year and generated more community participation and involvement.• Leveraged celebrity brand ambassadors to secure coverage in new media outlets through various media tours across the country.• Built an online community of more than 5,000 followers by initiating and implementing the organization’s first social media strategy to build both brand and cause awareness. • Increased impressions to digital channels, including 250 million page views to website in fiscal year, through creation of engaging content and implementation of new web applications. • Provided counsel, leadership and guidance to management and industry on social media tools, strategies and best practices to help push the literacy agenda nation-wide.• Increased board engagement by implementing, creating and distributing monthly metrics reports highlighting key successes of the communications department.

Ashley Tilley Skills

Social Media Media Relations Website Management Writing Editing Event Management Print Production Non Profit Communications Project Management Marketing Communications Canadian Press Style Social Media Marketing Nonprofits Public Relations Webmaster Services Corporate Communications Press Releases Advertising Event Planning Newsletters New Media Strategic Communications

Ashley Tilley Education Details

Frequently Asked Questions about Ashley Tilley

What company does Ashley Tilley work for?

Ashley Tilley works for Nfp Communications

What is Ashley Tilley's role at the current company?

Ashley Tilley's current role is Fractional Marketing & Communications Professional Working Exclusively With Not-For-Profits. Let's Make A Difference Together..

What is Ashley Tilley's email address?

Ashley Tilley's email address is as****@****ail.com

What schools did Ashley Tilley attend?

Ashley Tilley attended Brock University, Centennial College.

What are some of Ashley Tilley's interests?

Ashley Tilley has interest in Yoga, Music, Eğitim, Travel.

What skills is Ashley Tilley known for?

Ashley Tilley has skills like Social Media, Media Relations, Website Management, Writing, Editing, Event Management, Print Production, Non Profit Communications, Project Management, Marketing Communications, Canadian Press Style, Social Media Marketing.

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