Ashley Zimmerman

Ashley Zimmerman Email and Phone Number

Strategy & Marketing Campaign Execution
Ashley Zimmerman's Location
United States, United States
Ashley Zimmerman's Contact Details

Ashley Zimmerman work email

Ashley Zimmerman personal email

n/a
About Ashley Zimmerman

As a Senior Marketing Strategist at The Shelf, one of the top influencer marketing agencies, I led a team of five in generating and executing creative concepts for influencer campaigns that made people stop scrolling. I leveraged my deep understanding of social media platforms, influencers, and audiences, as well as my skills in online content creation and creative writing, to craft compelling stories that aligned with each client's goals and brand identity.I also collaborated closely with the sales team to create proposals that helped the company grow and secure new accounts. I developed ROI plans that measured the impact and success of each campaign, using data and analytics to optimize the strategy and content. Additionally, I applied my previous experience as a fashion stylist at Stitch Fix, an online personal styling service, to infuse style and flair into the influencer content. I am passionate about creating engaging and authentic influencer marketing campaigns that connect brands and consumers.

Ashley Zimmerman's Current Company Details

Strategy & Marketing Campaign Execution
Ashley Zimmerman Work Experience Details
  • The Shelf Full-Funnel Influencer Marketing
    Senior Marketing Strategist
    The Shelf Full-Funnel Influencer Marketing Jun 2020 - Nov 2023
    In this position, I generate creative concepts behind influencer content, utilize my deep understanding of social media, consider each client's goals, and recommend beneficial social platforms and post types, and develop ROI plans that work. I work very closely with the sales team to create a proposals that have helped the company grow, and thus helped the strategy team grow. I started as the only strategist and now manage a team of five!
  • The Shelf Inc.
    Account Manager
    The Shelf Inc. Jan 2020 - Jun 2020
    Job duties include: influencer outreach and negotiation, hiring and contracting, campaign creative ideation and execution (including drafting of creative briefs), content management (from approval to go-live dates to re-purposing IGC), as well as detailed reporting, including measurement of KPIs and overall campaign success and ROI.
  • Stitch Fix
    Fashion Stylist
    Stitch Fix Mar 2019 - Dec 2019
    Stitch Fix is an online personal styling service in the United States. It uses recommendation algorithms and data science to personalize clothing items based on size, budget, and style. The company was founded in 2011 and had an initial public offering in 2017 with a valuation of $1.6 billion.I was a men's stylist that involved building relationships with clients, handpicking apparel to ship out with a personalized touch, and understanding the strength in the combination of technology and art through the eyes of Stitch Fix.
  • Wanderer
    Owner
    Wanderer Mar 2016 - May 2019
    Taos, New Mexico
    Wanderer was a trendy boutique in Taos, selling the latest apparel, handmade jewelry, natural body care products, and unique home goods. I was a one-person army, managing inventory, operations, marketing, social media, website management, POS upkeep, financial management, and ordering.Wanderer opened its second location in Albuquerque in 2017 and fully relocated to Fort Worth in 2018. Doors closed for good in May, 2019.
  • Les Méchantes
    Co-Founder
    Les Méchantes Aug 2014 - Feb 2016
    San Francisco Bay Area
    Ashley owned and operated a clothing/accessories boutique and e-commerce business. Duties included ordering, inventory management, financial management, social media, marketing and promotions, throwing pop up shops/events, designing and maintaining the website, networking, and organizing photoshoots. As a pop-up company, LM was based in Ghirardelli Square, The Yard at The San Francisco Giants Stadium, Goorin Brothers, and many more bars, salons, and events.

Ashley Zimmerman Education Details

Frequently Asked Questions about Ashley Zimmerman

What is Ashley Zimmerman's role at the current company?

Ashley Zimmerman's current role is Strategy & Marketing Campaign Execution.

What is Ashley Zimmerman's email address?

Ashley Zimmerman's email address is as****@****elf.com

What schools did Ashley Zimmerman attend?

Ashley Zimmerman attended University Of Arizona, Le Cordon Bleu College Of Culinary Arts, Burlingame High School.

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