Ashley Banham Email & Phone Number

♣ Ownership of key brands and categories under new category development; Manage an assortment of over 5,000 SKUs day to day, from product road map review and pricing, to clearance strategy. Accountable for growth of 12,000+ SKUs♣ Negotiate yearly vendor rebate programs, as well as monthly and quarterly marketing development funds with vendors♣ Responsible for the creation and integration of new web categories, including: Activewear, Outerwear, Gardening & Optical solutions♣ Develop… Show more ♣ Ownership of key brands and categories under new category development; Manage an assortment of over 5,000 SKUs day to day, from product road map review and pricing, to clearance strategy. Accountable for growth of 12,000+ SKUs♣ Negotiate yearly vendor rebate programs, as well as monthly and quarterly marketing development funds with vendors♣ Responsible for the creation and integration of new web categories, including: Activewear, Outerwear, Gardening & Optical solutions♣ Develop seasonal marketing plans including landing pages, segmented emails, site banners, and social media campaigns to drive sales of key brands and products♣ Represent the merchandising department for company-wide initiatives, including Cloud for Customer- implementation of internal ticketing system and economic development strategy groups♣ Responsible for site merchandising including: web taxonomy, cross-sells/up-sells & featured product carousels♣ Create both run rate forecasts and inventory commitment forecasts for drop ship distribution partners♣ Responsible for the management of five high growth potential categories; Increased total SKU count over 300%♣ Identify new product opportunities at leading industry events and work with vendors to establish distribution or direct relationships Show less

Greater Atlanta Area

♣ Built and managed assortment plans and vendor style counts for internet and catalog assortments of Women’s Everyday Casual, Athletic, Men’s, and Occupational footwear categories♣ Executed business analysis, financial reports, and product assortments for weekly review and vendor meetings♣ Managed pricing for both seasonal promotions and permanent markdowns♣ Prepared for and conduct monthly internet turnover meetings. Gather all product info for new styles; maintain catalog/internet… Show more ♣ Built and managed assortment plans and vendor style counts for internet and catalog assortments of Women’s Everyday Casual, Athletic, Men’s, and Occupational footwear categories♣ Executed business analysis, financial reports, and product assortments for weekly review and vendor meetings♣ Managed pricing for both seasonal promotions and permanent markdowns♣ Prepared for and conduct monthly internet turnover meetings. Gather all product info for new styles; maintain catalog/internet turnover spreadsheets, and present samples/images with accurate product descriptions to Creative and Internet teams Show less

Commerce Georgia

Bachelor Of Science (B.S.), Fashion Merchandising

Fashion Merchandising