Ashley B. Email and Phone Number
Industry expertise across agency, client-side, and publisher environments. Specializing in digital advertising, integrated marketing, and social-first strategies. Passionate about providing strategic thinking, operational design, and dedicated support within partnerships!
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Vice President Group Account DirectorMedia.MonksLas Vegas, Nv, Us -
Vice President Group Account DirectorMonks Oct 2023 - PresentLondon, England, GbClients: Hilton Americas, Visa, Helen of Troy, Dole, Amazon Global, Puma, 7-Eleven Canada -
Vice President OperationsXx Artists Jul 2022 - Oct 2023Playa Vista, California, UsClients: YouTube, Google, Tidal, Ancestry, Robinhood, DreamWorks Jr, People's Choice Awards -
Chief Of StaffXx Artists Jul 2020 - Jul 2022Playa Vista, California, UsClients: YouTube, Google -
Media Partnership Sr. StrategistKroger Jan 2019 - Jul 2020Cincinnati, Ohio, Us -
Communications SupervisorSaatchi & Saatchi Aug 2017 - Dec 2018London, Greater London, GbClients: Toyota National -
Account ManagerPopsugar May 2016 - Aug 2017San Francisco, Ca, Us• Transferred with company to the Culver City, LA office• Developed and implemented diverse media plans and proposal decks for RFPs• Supported Account Executives to ensure campaign executions and contractual obligations were met• Implemented plans into Operative One and SalesForce ensuring numbers and placements align• Managed and monitored campaigns from pre-sale to post sale• Facilitated campaign status to clients via daily communication, screenshots and performance metrics (DFA, DFP, SIZMEK, etc)• Analyzed and tracked data for campaign effectiveness • Managed timelines from Project Management, Video Management, Blogger, and Native teams• Worked with internal traffic team to ensure campaigns were on pace to deliver in full• Compiled competitive overviews and wrap decks for clients -
Account ManagerPopsugar Aug 2015 - Apr 2016San Francisco, Ca, Us• Developed and implemented diverse media plans and proposal decks for RFPs• Supported Account Executives to ensure campaign executions and contractual obligations were met• Implemented plans into Operative One and SalesForce ensuring numbers and placements align• Managed and monitored campaigns from pre-sale to post sale• Facilitated campaign status to clients via daily communication, screenshots and performance metrics (DFA, DFP, SIZMEK, etc)• Analyzed and tracked data for campaign effectiveness • Managed timelines from Project Management, Video Management, Blogger, and Native teams• Worked with internal traffic team to ensure campaigns were on pace to deliver in full• Compiled competitive overviews and warp decks for clients -
Digital Media PlannerHorizon Media May 2015 - Jul 2015New York, New York, Us•Extended career by accepting role as media planner at leading digital ad agency•Introduce new and past partnerships to the client to increase overall awareness of new brands and purchase intent of all brands, while showcasing why WhitWave and Lindt are better than their competitors •Develop and implement digital media strategy across all channels (display, programmatic, video, mobile, social) for brand initiatives •Serve as the main point of contact for the day-to-day operations of media plans.•Lead client reporting calls, focusing on insights and optimization suggestions.•On-boarded and trained two Assistant Media Planners and one Media Planner -
Assistant Media PlannerHorizon Media Jun 2014 - May 2015New York, New York, Us•Assisted in planning digital media across Display, Mobile, Video, and Social for brands like Stanley Steamer, Buffalo Wild Wings, and The WhiteWave Foods Company•Executed digital planning beginning with Comscore runs, RFP, proposal review, and negotiations to build the best plans possible for clients•Managed weekly optimizations, monthly reporting, and billing for several clients•Day to day communication with brand team to ensure client and vendor relationships were managed•Managed daily social promotions for clients -
Social Media, Accounts Intern87Am Nov 2013 - May 2014•Extended internship to the accounts team, taking on role as social media intern at leading digital ad agency. Managed several client accounts, improving and expanding social media platforms, focusing on community management and engagement. Three-month internship has been extended twice.•Took on role as community manager for social media platforms. Implemented strategies and updated clients with weekly, bi-weekly, and/or monthly reports including statistics for Facebook, Twitter, Pinterest, and Instagram.
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Media Planning & Marketing Intern87Am Aug 2013 - Nov 2013• Joined the digital team and after three months, asked to extend internship to accounts team social media intern. • Built SEM campaigns, web banners, Google AdWords campaigns, and weekly and lifetime conversion reports utilizing MediaMind.• Managed Facebook ad campaigns, rotated campaign and digital media specs, as well as online rotational charts.
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Social Media InternAcademy Of Country Music Jan 2013 - May 2013Nashville, Tn, Us• Awarded internship with one of country music’s largest award shows and relocated to Southern California. Introduced to social media analytical tools, copywriting, and content creation.• Produced and scheduled posts for digital press conference announcing nominees and winners.• Managed the social media platforms for two of the four major events during ACM week in Las Vegas.• Assisted in creating exclusive content for social media platforms, garnering 1.9 million organic comments throughout the show and 619 million impressions beating out concurrent telecasts: NBA, NCAA Basketball Tournament, The Voice and MLB.
Ashley B. Education Details
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Oregon State UniversityNew Media Communications -
Universidad De Costa Rica UcrSpanish Language And Literature -
Sprague High SchoolDiploma
Frequently Asked Questions about Ashley B.
What company does Ashley B. work for?
Ashley B. works for Media.monks
What is Ashley B.'s role at the current company?
Ashley B.'s current role is Vice President Group Account Director.
What schools did Ashley B. attend?
Ashley B. attended Oregon State University, Universidad De Costa Rica Ucr, Sprague High School.
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