Ashley B. Email & Phone Number

Fort Collins, Co, Us

Remote

At Nutracap Labs, I played a pivotal role in driving brand growth and fostering successful partnerships through influencer and affiliate marketing with a successful content strategy. Here's how I made an impact:- Strategic Influencer & Affiliate Acquisition: I proactively scouted and recruited potential affiliates and influencers, carefully selecting individuals who would authentically represent our portfolio of brands. I fostered these relationships from start to finish from negotiations to payment and everything in between. Working with Influencers ranging from 10K-400K followers across IG & TikTok, we were able to grow our following and exposure exponentially.- Revamped Ambassador Program, leading to a 40% increase in affiliate promotion and a 30% rise in organic social media mentions within 6 months- Budget Mastery: I demonstrated expertise in managing large budgets and campaigns ranging from $20k- $100K/month, meticulously optimizing them for maximum return on investment and company success.- Content Strategy: I led with the creative direction of Influencer content to new product launch campaign ideas. I then transitioned into making content for one of our brands, Black Magic Supply. I took the shift from a photo only feed to a primary IG Reel feed featuring more people and trust building.

Content creation is where I can tell stories and create relationships with the audience for the brands I work with.Ranging from personally talking on camera to scenes showcasing a new product, I can mold and create anything the brand is looking for with photography and videography.I have an extensive background in creating content that's D2C for e-commerce brands as shown through my examples.Tools in my kit include Photoshop, Lightroom, FinalCut Pro, Capcut, Adobe Illustrator, & Premiere Pro

Denver, Colorado, United States

As a key contributor, I had the privilege of spearheading the entire content creation process across diverse social media platforms and our official website.In addition, I played a pivotal role in nurturing our online community, actively engaging with our audience across various social media channels.Leveraging comprehensive market research insights into our target audience, I orchestrated a comprehensive rebranding initiative that encompassed everything from our packaging to a stunning new logo, aligning our identity perfectly with our market positioning.

Remote

Orchestrated comprehensive content creation across our extensive social media landscape, including Instagram, Facebook, Twitter, LinkedIn, and Google My Business.Crafted and executed an impactful social media strategy to enhance brand presence and engagement.Drove successful email campaigns alongside our regular monthly newsletter, harnessing the power of email marketing to connect with our audience.Collaborated on website improvements to elevate its visual appeal and user experience.Spearheaded a transformative logo redesign for all our social media channels, ensuring a unified and eye-catching brand image.Managed Google Ads campaigns, optimizing our online presence and reach.Pioneered the development of our sales process, actively reaching out to potential members and fostering valuable relationships.Actively performed community management duties across our social platforms, as well as handling communication through email and chat.Consistently delivered engaging weekly blog content, positioning our brand as a thought leader in the industry.Proficiently utilized a range of tools and software, including Slack, Asana, EZ Texting, Mailchimp, HubSpot, Google Suite, Final Cut Pro, Photoshop, Lightroom, Nexudus, Gusto, Later, Eventbrite, and Canva to streamline operations and maximize efficiency.This role was executed remotely, showcasing adaptability and effectiveness in a virtual work environment.

Associate Of Science (As), Biology, General

I received my Associates of Science degree with a focus in biology.

Personal Training, Sports And Exercise

I received my Certification to become a Personal Trainer