Ashley Cheng work email
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Ashley Cheng personal email
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With over 8 years of experience in marketing communications, I am a digital marketing expert who can help organizations reach their target audience and achieve their business goals. I have a proven track record of implementing successful social media campaigns and managing cross-functional teams. I am passionate about optimizing business efficiency by using data analysis and visualization tools.In my most recent role as Marketing Communications Manager at Lumileds, I oversaw the online presence and branding of the organization, increasing social engagement by 15% in 2 years. I also supported internal teams with communications and marketing advice, ensuring a cohesive organizational strategy. I am passionate about finding creative and innovative solutions to marketing challenges, and I am always eager to learn new skills and technologies. I am fluent in English and Mandarin, and I have a master's degree in Integrated Marketing Communication from Golden Gate University.
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Brand Srore SpecialistMarvell TechnologySan Jose, Ca, Us
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North America Retail Markteing ManagerAnker Innovations Ltd Feb 2024 - PresentBellevue, Wa, Us• Successfully facilitated the new launch of Anker SOLIX products from online platforms to physical stores, enhancing the brand's visibility and market presence.• Effectively addressed and resolved UGC (i.e. Reviews & Rating Syndication) challenges, ensuring authentic reviews and positive brand awareness across retail websites.• Translated Go-to-Market (GTM) strategies into actionable marketing materials that aligned with sales objectives. • Partnered with social media influencers to create engaging digital content, resulting in enhancing channel sales and strengthening the brand's preference.• Supported offline marketing materials to enhance Anker SOLIX product awareness.• Developed strong relationships with retail and channel partners, bridging cross-cultural communication gaps and fostering seamless collaboration across diverse teams. -
Marketing Communications ManagerLumileds Apr 2020 - Jan 2024• Implemented the new framework and oversaw social media campaigns resulting in an increasing target audience and social engagement by 15% in 2 years.• Maintained positive relationships with external vendors, optimizing business efficiency by reducing turn-around time.• Supported internal teams with communications and marketing advice, helping each meet targets while maintaining a cohesive organizational strategy.• Managed consistent design theme, look, and content of the organization's online presence.Revamped online and print materials with graphic designers, photographers, and local printers.• Reviewed and approved imagery and text to keep communications aligned with brand guidelines. -
Marketing Communications SpecialistLumileds Nov 2018 - Apr 2020• Managed consistent design theme, look, and content of the organization's online presence.• Created corporate editorial calendars shared among internal teams to increase the visibility of various events, and initiatives from worldwide business teams.• Prepared cross-platform social media promotions, and collaborated with cross-functional teams to establish the successful execution of projects.• Reduced turn-around time by managing workflow between staff, coordinating documents, and creative material distribution efficiently.• Maintained budgeting visibility and accuracy by monitoring expenditures regularly, and controlling costs.• Reviewed and approved imagery and text to keep communications in line with branding guidelines.• Managed Chinese translation process and proofread to support documentation needed from APAC teams.
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Online Marketing SpecialistSimplesoft Oct 2013 - Sep 2018Mountain View, Ca, Us• Successfully maintained Google search placement on the first 2 pages of results and enhanced online presence.• Filled out much-needed video content for both marketing and customer support purposes.• Improved both current customers and prospect engagement via systematic, targeted email marketing campaign strategies using Constant Contact and MailChimp.• Supported the Sales Operation team and customer data on a daily base. -
Panel Research InterviewerNielsen Media Research Sep 2012 - Sep 2013New York, Ny, Us• Strong time management skills to successfully approach randomly selected houses in a designated territory. • Excellent In-person interviews with families to ensure they meet established criteria.• Successfully recruit the families and get them excited about participating in the Nielsen Ratings with strategic presentation skills.• Performed quality control procedures to verify the accuracy of spelling and grammar.• Recorded customer survey answers verbatim to achieve 100% accurate reporting.• Assisted in the coordination of on-site interviews, managing schedules to stay organized. -
Assistant Of Product ManagerAsus 2010 - 2011Taipei City, Taipei, Tw• Responded to customers' questions about products, prices, and availability of notebooks and accessories. • Arranged and directed delivery to make sure the products were delivered successfully.• Assisted the product managers with market and competitor analysis on pricing strategies, marketing collateral developments. • Saved time and created values for customers by preparing weekly inventory reports.
Ashley Cheng Skills
Ashley Cheng Education Details
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University Of California, Santa Cruz - ExtensionData Science And Data Analysis -
Golden Gate University, Edward S. Ageno School Of BusinessIntegrated Marketing Communication
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Uc Berkeley ExtensionDigital Marketing
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National Taipei UniversityBachelor Of Business Administration - Bba
Frequently Asked Questions about Ashley Cheng
What company does Ashley Cheng work for?
Ashley Cheng works for Marvell Technology
What is Ashley Cheng's role at the current company?
Ashley Cheng's current role is Brand Srore Specialist.
What is Ashley Cheng's email address?
Ashley Cheng's email address is as****@****eds.com
What schools did Ashley Cheng attend?
Ashley Cheng attended University Of California, Santa Cruz - Extension, Golden Gate University, Edward S. Ageno School Of Business, Uc Berkeley Extension, National Taipei University.
What are some of Ashley Cheng's interests?
Ashley Cheng has interest in Science And Technology, Social Services, Arts And Culture, Health.
What skills is Ashley Cheng known for?
Ashley Cheng has skills like Google Adwords, Social Media Marketing, Advertising, Facebook, Marketing, Copywriting, Microsoft Excel, Marketing Strategy, Google Analytics, Video Editing, Social Media, Social Networking.
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