Ashley Demers Email & Phone Number

New Haven, Ct, Us

Fairfield County, Connecticut, United States

Fairfield County, Connecticut, United States

Assist in the planning and execution of marketing strategies to grow the University into a national brand and increase undergraduate and graduate enrollment. Collaborate directly with agency partners to launch both traditional and digital campaigns to support program inquiries and continually evaluate campaigns against goals. Manage graduate enrollment marketing budget. Manage multiple projects, stakeholders and deadlines to reach and exceed enrollment targets. • Supported the development and execution of digital marketing campaigns for the graduate program portfolio (40+ programs) including the development of copy, creative assets and landing pages. • Assist in the development of graduate program enrollment goals and marketing budget.• Manage quarterly meetings with college deans and admissions staff to provide updates on marketing strategies and review campaign performances.• Provide support for new program launches including the development of marketing collateral, website content, ad creative and content development • Managed traditional ad buy for the Fall 2021 institutional awareness campaign (40 print ads and 28 billboards).

Fairfield, Connecticut, United States

Greater New York City Area

The Coordinator, Enrollment Marketing is specifically responsible for contributing to and executing marketing efforts to drive enrollment in graduate and undergraduate degree programs, including overseeing project timelines and execution to ensure marketing efforts are on brand and on time, and working closely with stakeholders across the College to identify appropriate and effective marketing efforts.

The 329 Building - Suite 408, Innovation Park, University Park, Pa 16802

Planned, communicated, and executed online and face-to-face (F2F) events for Penn State World Campus prospects, students and alumni. Developed event strategy in collaboration with internal partners to recruit and retain students while connecting alumni with current students and the University. Provided support to World Campus Student Affairs, including editorial and strategic communication and content guidance.• Developed and executed the strategy for nearly 100 virtual and F2F events annually• Wrote and reviewed email communications to ensure alignment with voice and tone of the brand • Measured and monitored communication and campaign effectiveness to optimize event strategy• Created and reviewed client-specific web content, email communications, presentations, and marketing materials• Worked collaboratively on cross functional teams to reach organizational goals

As the Director of Races and Sponsorships at Fleet Feet Sports I am responsible for developing new ideas to grow our established races and look for opportunities to acquire or design new races. I also work with local businesses to develop and obtain sponsorships for Fleet Feet Sports' races and training programs. Additionally, I work with local race directors to provide support and coordinate bib pick-up and registration in our Community Room as well as organize the Annual Race Director meeting. Other responsibilities include social media interaction through Twitter, Instagram and Facebook. Fleet Feet Sports hosts a number of in-store events which our marketing team develops exciting and new ways of engaging current and new customers while bringing value to our vendors and our store.

Syracuse, Ny

As marketing associate at Fleet Feet Sports I work directly with vendors to strength brand awareness and increase sales through creative initiatives. I am responsible for developing in-store and out of store events to engage current and acquire new customers. I attend health fairs and speak at corporate wellness clinics to educate the community about our business and to benefit those looking to live a healthy life style. On a daily basis I provide superior support and service to customers on a personal level.

Syracuse, Ny

As sales support at Banana Republic I was responsible for organizing floor displays to call attention to the latest merchandise and utilized strong interpersonal and communication skills to service customers.

As head of group at BASOL I managed and implemented educational programming for a group of 15-25 primary school aged children. I was responsible for parent and inner-office communication. During before and after school programs I monitored the health conditions of children. I prepared and maintained administrative paperwork and records.

Bachelor Of Arts (B.A.), Elementary Education And Teaching

Activities and Societies: PEER Program, Rowing Club

Regents Diploma

Activities and Societies: National Honor Society, Varsity Rowing

Education record

As a study abroad student, I studied the culture and history of Catalonia while developing language skills in Spanish.